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Description

Enhance the experiences of your customers and prospects throughout their journey by utilizing Actito's Activation Platform. With its capabilities in real-time personalization and omnichannel marketing automation, Actito empowers you to send the perfect message at the ideal moment through the most effective channels. This will help you boost conversions and drive revenue growth. Gather and integrate all your data sources in one centralized location to optimize your engagement tools while adhering to GDPR guidelines. Personalize your interactions by addressing customers by name and offering them customized deals that are both relevant and timely. The sophisticated Actito data model allows you to react in a precise and intuitive manner, catering to your customers' preferred methods of interaction. Develop tailored marketing initiatives that focus on the specific needs of each customer, ensuring an ongoing dialogue throughout the entirety of the relationship. Feel free to experiment with all your concepts, no matter how unconventional, and launch creative campaigns that convey a direct and personal message at the most opportune moments. By doing so, you will not only engage your audience more effectively but also foster long-term loyalty and satisfaction.

Description

Simplified database marketing designed to enhance your sales performance. Reach out to the ideal customers at the perfect moment, presenting them with the most suitable offer at an attractive price. Our mission is to simplify and make marketing cost-effective by providing advanced machine learning capabilities at a small business rate. With our robust features and comprehensive multi-channel tracking, you'll gain insights into your customers, fostering meaningful connections and discovering what drives their purchasing decisions, all conveniently managed from one platform. A seamless one-click integration with Shopify allows you to swiftly import historical data, including customer, order, and product details, enabling you to hit the ground running in just minutes. By entering your monthly sales objectives, you can monitor your conversion rates and analyze how each of your online and offline campaigns impacts your overall revenue. We also categorize your mailing list to cluster customers with similar purchasing behaviors, ensuring that you can communicate effectively and avoid offering unnecessary discounts while still appealing to the right audience. This strategic approach not only increases efficiency but also optimizes your marketing efforts for maximum impact.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Cloud4Wi Yes 
Commanders Act Yes 
Fresh Relevance Yes 
FuseCommander Yes 
Qlik Application Automation Yes 
Shopify No 
TrustCommander Yes 
iRaiser Yes 
tradeit Yes 

Integrations

Cloud4Wi No 
Commanders Act No 
Fresh Relevance No 
FuseCommander No 
Qlik Application Automation No 
Shopify Yes 
TrustCommander No 
iRaiser No 
tradeit No 

Pricing Details

$500.00/month
Free Trial No 
Free Version No 

Pricing Details

$35 per month
Free Trial Yes 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Actito

Founded

2000

Country

Belgium

Website

www.actito.com

Vendor Details

Company Name

Machine Labs Email Marketing

Founded

2019

Country

United Kingdom

Website

www.machinelabs.com

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email No 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails No 
Reporting/Analytics No 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Email Management

Data Recovery No 
Email Archiving Yes 
Email Deletion No 
Email Discovery No 
Email Monitoring Yes 
Email Recall No 
Queue Manager No 
Response Management No 
Routing No 
Shared Inboxes No 
Signature Management No 
Spam Blocker Yes 
Whitelisting / Blacklisting No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms No 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking No 

Reporting

Customizable Dashboard Yes 
Data Source Connectors Yes 
Drag & Drop Yes 
Drill Down Yes 
Email Reports No 
Financial Reports Yes 
Forecasting Yes 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports Yes 
Scheduled / Automated Reports No 

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