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Description

AB Tasty stands as a prominent global figure in the realm of AI-driven solutions for experience optimization, enabling brands to enhance their customer interactions through personalization, experimentation, recommendations, and search capabilities on their digital platforms. With its solutions consolidated into a single platform, AB Tasty presents web and API-based tools that allow businesses to adopt a cohesive strategy for delivering seamless customer experiences. Companies leverage AB Tasty's offerings to synchronize their digital, e-commerce, and product teams around shared revenue objectives by continuously optimizing and innovating their digital touchpoints. Since its inception in 2013, AB Tasty has attracted a distinguished clientele that includes renowned brands such as Kering, McDonald's, Ulta Beauty, L'Oréal, Disneyland Paris, and LVMH, among others. With a presence in 12 offices worldwide, spanning North America, Europe, and the Asia Pacific, AB Tasty is well-positioned to support the evolving needs of its global customer base. The company's innovative approach ensures that brands can stay competitive in an increasingly digital marketplace.

Description

Enhance your growth strategy by fostering repeat purchases, minimizing customer churn, and maximizing lifetime value (LTV). Barilliance integrates customer insights from multiple sources—including email, online interactions, in-store experiences, and CRM data—into a comprehensive user profile that offers a holistic view. By analyzing data at the individual customer level, you can track specific interactions such as viewed products, items added to the cart, completed purchases, and search queries made. This detailed insight enables you to identify prime opportunities and tailor campaigns effectively using Barilliance's extensive customer big data. Real-time access allows you to understand the size and intent of diverse target audiences, enhancing your marketing efforts. We provide essential metrics, including LTV and average order value, to inform your strategies. With our user-friendly campaign builder, you can seamlessly incorporate highly personalized product suggestions. Our robust integration with the product recommendation engine and website personalization toolkit enables you to craft targeted, relevant offers that extend well beyond generic discounts and coupons, ensuring that your marketing is as effective as possible. This level of customization not only drives engagement but also cultivates deeper customer loyalty.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AT Internet
Air360
Beamy
Bronto Marketing Platform
Canopy
Comestri
Constant Contact Lead Gen & CRM
Contentsquare
Desktop.com
FuseCommander
GetQuanty
Mailchimp
Microsoft Clarity
Nekton.ai
Pinnacle Cart
Rambox
ReachFive
Stackreaction
TrustCommander
WordPress

Integrations

AT Internet
Air360
Beamy
Bronto Marketing Platform
Canopy
Comestri
Constant Contact Lead Gen & CRM
Contentsquare
Desktop.com
FuseCommander
GetQuanty
Mailchimp
Microsoft Clarity
Nekton.ai
Pinnacle Cart
Rambox
ReachFive
Stackreaction
TrustCommander
WordPress

Pricing Details

$42.00/month
Free Trial
Free Version

Pricing Details

$250.00/month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

AB Tasty

Founded

2009

Country

France

Website

www.abtasty.com

Vendor Details

Company Name

Barilliance

Founded

2006

Country

Israel

Website

www.barilliance.com

Product Features

AB Testing

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Feature Management

A/B Testing
Entitlement Management
Feature Alerts
Feature Flag / Toggle
Feature Rollout Management
KPI Monitoring
Kill Switch
Multivariate Testing
Product Experimentation
Whitelist Creation

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Product Features

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Personalization

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Alternatives

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