Best Campaign Management Software for Outbrain

Brax is an innovative platform designed to help agencies and brands oversee their advertising campaigns through a unified and centralized dashboard. Imagine the efficiency of updating all your campaigns simultaneously. With Brax's Native Power Editor, you can quickly modify any element of your campaigns in a user-friendly spreadsheet-like interface, streamlining the process of launching and optimizing your ads. Furthermore, it allows for direct comparisons across various platforms, giving you an insightful perspective on the performance of native advertising as a whole for your brand. You can effortlessly import and connect data from your existing tools, such as Google Analytics, enabling you to monitor performance metrics across campaigns, content, and publishers whenever you choose. Bid farewell to inaccuracies caused by human mistakes and the financial drain from misguided assumptions. Brax empowers you to establish your tracking tags one time for precise and reliable data indefinitely. Additionally, you can use macros to automatically include campaign names, ad IDs, and publisher IDs, enhancing your efficiency even further. This comprehensive solution ensures that your advertising efforts are both effective and informed.

Founded in 2011, Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven app marketers. We empower marketers to measure what matters with tools that deliver better insights and actionable data in one operational platform. App marketers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other mobile measurement partner. Kochava hosts a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem. Headquartered in Sandpoint, ID, the company has offices globally.

Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab serves as an ad tracking software, benefiting affiliate marketers and media buyers in monitoring their marketing performance across multiple channels. Enjoy seamless integration with popular advertising platforms such as Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank, facilitated through API connections. Benefit from seamless server-to-server (S2S) integrations with over 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and many more. Harness the capabilities of CPV Lab's affiliate link tracker to simplify your marketing operations: Consolidate all campaign data into a single dashboard for easy access. Conduct split testing on your offers and landing pages. Employ multivariate testing of your landing pages using MV Lab. Access cost and conversion information conveniently in one location. Utilize cookieless tracking through direct tracking methods. Leverage the power of data analytics to optimize your campaigns and maximize return on investment (ROI). Detect and filter out fraudulent activities with dedicated Bot and Proxy filtering . Choose between self-hosted or cloud-based tracker

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

TapClicks is a marketing platform and reporting dashboard that provides an end-to–end solution for media companies, agencies, brands, and enterprises. TapClicks allows teams to save time, increase their service and grow their business by reducing the cost of marketing reports generation and distribution. TapClicks' unified marketing operations platform includes tapOrders and tapReports as well as tapWorkflow and tapAnalytics.

TheOptimizer was designed by industry veterans with over a decade of experience. It is a centralized automated campaign management system. Automate your campaigns optimization process to increase your ROI, save time and make more money. Automate your campaigns optimization process using accurate campaign analytics. Flexible automatic rules, smart list and other tools are available to automate the process. Protect your adspent with 24/7 rules at campaign, widgets, and creatives levels. Based on the performance of your campaign, you can automatically adjust budgets and bids. You can clone your native campaigns in a few clicks without having to start everything again. Automate your optimization process completely based on accurate campaign data, using rule-based optimization actions, and more. You can quickly update and set publisher and/or camapign bids without needing to log into your traffic source. You can automatically monitor and pause low performing/saturated creativitys using createive level rules.