Best Business Intelligence Software for Outbrain

Founded in 2011, Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven app marketers. We empower marketers to measure what matters with tools that deliver better insights and actionable data in one operational platform. App marketers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other mobile measurement partner. Kochava hosts a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem. Headquartered in Sandpoint, ID, the company has offices globally.

You can now add new customer data to all your marketing tools. No need for expensive CDP, manual csv uploads, or SQL. DinMo can be set up in less than 30 minutes. This is simplicity at its finest. Audience Building Simplified: Create any audience with our intuitive Audience manager, no SQL required. One-Click activation: Connect your customer data to your business tools in a single click. CSV exports, Jira tickets are gone. Dynamic Audience management: Get continuously updated data across all synced platform, ensuring that your strategies are always powered by the freshest data.

Digital advertisers can now leave the repetitive operational work to Nexoya and concentrate on more important tasks such as strategy, creativity and collaboration with the team. Nexoya connects all of your marketing tools and channels into one place. The performance is optimized using the aggregated data. Monthly performance can be increased by as much as 30% using state-of-the art AI algorithms that determine the optimal allocation for advertising budgets. To reduce operational effort and give you time to focus on strategic and tactical tasks, the allocations between marketing channels can be fully automated.

TapClicks is a marketing platform and reporting dashboard that provides an end-to–end solution for media companies, agencies, brands, and enterprises. TapClicks allows teams to save time, increase their service and grow their business by reducing the cost of marketing reports generation and distribution. TapClicks' unified marketing operations platform includes tapOrders and tapReports as well as tapWorkflow and tapAnalytics.

AT Internet, a prominent figure in digital analytics and the leading firm in Europe, oversees the performance of over 20,000 websites and applications for various global brands spanning multiple sectors. Their latest innovation, the Analytics Suite Delta, empowers businesses to refine their strategic choices, foster lasting audience engagement, and substantially enhance their growth trajectory. Designed as a hybrid analysis platform for data, marketing, and product teams, Delta leverages a cutting-edge technical framework that offers exceptional flexibility, seamless integrations, and advanced predictive capabilities. By ensuring unmatched data accuracy and consistency throughout the entire customer journey, this solution delivers actionable ROI-driven insights that are both precise and trustworthy, benefiting teams across the organization. Consequently, this approach promotes superior performance and accelerates business expansion by facilitating informed decision-making, fostering collaboration among departments, and dismantling data silos, creating a more unified operational environment. In this way, AT Internet positions itself as an indispensable partner for companies striving to thrive in the digital landscape.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can consolidate Plat with other platforms to seamlessly oversee and manage all your campaign metrics. In addition, you can download detailed data from various sources. Seamlessly monitor and manage all your campaign metrics and traffic through one software. Manually optimize your campaigns and traffic distribution or allow our software to auto-optimize based on your rules, ROI, and profit. With the help of AI, Plat offers advertising tracking software that enhances, optimizes, and automates your campaigns.

Seamlessly incorporate the metrics essential for your needs into your preferred data visualization, analytics, spreadsheet, and database applications! By bypassing tedious logins and the need for manual data gathering, you can save valuable time and avoid the expenses associated with custom development. Utilize a Power My Analytics data hub to streamline the automation of your desired metrics. With just a few clicks, this hub can connect to a variety of sources, enabling you to unify your marketing data into cohesive dashboards, reports, and sheets. Data empowers you, and with Power My Analytics as your reliable partner, you will have more opportunity to concentrate on your tasks while effortlessly generating the metrics necessary for producing insightful reports that are sure to impress your clients or superiors. Effortlessly gather information from over 35 widely-used marketing platforms, and integrate seamlessly with top-tier tools for data visualization, analytics, spreadsheets, and databases. Enjoy the efficiency of automating your data collection process and watch your productivity soar!

5X is a comprehensive data management platform that consolidates all the necessary tools for centralizing, cleaning, modeling, and analyzing your data. With its user-friendly design, 5X seamlessly integrates with more than 500 data sources, allowing for smooth and continuous data flow across various systems through both pre-built and custom connectors. The platform features a wide array of functions, including ingestion, data warehousing, modeling, orchestration, and business intelligence, all presented within an intuitive interface. It efficiently manages diverse data movements from SaaS applications, databases, ERPs, and files, ensuring that data is automatically and securely transferred to data warehouses and lakes. Security is a top priority for 5X, as it encrypts data at the source and identifies personally identifiable information, applying encryption at the column level to safeguard sensitive data. Additionally, the platform is engineered to lower the total cost of ownership by 30% when compared to developing a custom solution, thereby boosting productivity through a single interface that enables the construction of complete data pipelines from start to finish. This makes 5X an ideal choice for businesses aiming to streamline their data processes effectively.

Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.

MetaRouter gathers user events from websites or apps and routes them to any third party tool. It also centralizes data in one place for storage, analysis, and storage. It can be set-up with one snippet (using analytics.js), so that marketers can add or remove tools through a user interface, after initial event tracking setup.

Black Crow is dedicated to making artificial intelligence accessible for businesses of all sizes. Our initial offering enhances paid marketing efforts for direct-to-consumer (DTC) brands through the use of predictive audience insights. Over 250 DTC merchants are already leveraging Black Crow AI to significantly improve their marketing outcomes. With an impressive 50% increase in customer acquisition at the same media budget, our technology revolutionizes both retargeting and prospecting strategies. Our predictions enhance remarketing return on investment by concentrating on high-value visitors, while also allowing for expanded prospecting by tapping into new audience segments. By simplifying and automating your marketing campaigns, we help elevate your advertising performance through the power of machine learning predictions. Experience a transformation in your paid marketing strategy with the help of Black Crow’s predictive audience capabilities. Utilizing our patented technology, we provide real-time customer value predictions across more than 100 DTC and eCommerce platforms. We empower eCommerce merchants to rapidly enhance their paid marketing effectiveness and achieve substantial growth. Plus, you can integrate our solution in just minutes using one of our convenient tag manager templates, ensuring a seamless start to your marketing transformation. Don't miss the opportunity to embrace the future of marketing with Black Crow.

CorralData is an AI-powered, full service platform that radically streamlines analyzing and unifying data from multiple sources. With CorralData, you can access an on-call human data team and industry-leading AI tools to fuel remarkable, data-driven results easily and cost-effectively. No coding, SQL, or engineering resources required. Looking to streamline your data sources? With over 450 pre-built data connectors, we help you unify your datasets easily. Our top-tier, U.S.-based support team will guide you every step of the way. Then, chat with your data using natural language AI queries to begin instantly and securely unlocking powerful data insights. Or work directly with our human data team to generate the insight you need. The platform includes everything you need to start using data to drive results in one simple, month-to-month subscription—stunning data visualization tools, built-in chat, custom reporting, and access to human experts. Schedule a free demo or start a free trial and see how simple and easy AI-powered data analysis can be.

Bright Analytics offers a versatile analytics platform featuring integrated solutions for data acquisition, preparation, analysis, and sharing. We collaborate closely with our clients to develop an analytics stack that is both customizable and scalable. Whether you're seeking a comprehensive end-to-end solution or tools to streamline and manage your data, our expertise can assist you. Recognizing the significance of effective support, we ensure that Bright Analytics unifies all necessary data sources within a single, cohesive platform. We appreciate that every business has its own unique requirements, which is why we avoid enforcing rigid templates; our platform can seamlessly connect to an unlimited variety of data sources, allowing you to incorporate them into your reports or combine them in custom calculated metrics. Furthermore, Bright Analytics meticulously organizes and prepares all your data sources to generate a comprehensive data set tailored specifically to address your business objectives while enhancing decision-making processes.

Accelerating B2C expansion through actionable AI solutions. With comprehensive consumer insights, reliable algorithms, and seamless integrations, we can facilitate your growth within a mere 6-8 weeks. Focus on prioritizing, personalizing, and enhancing every customer interaction. Broaden your outreach while effectively targeting your advertising budget towards the ideal audience. Utilizing Reach, you have the capability to create tailored lookalike audiences from a pool of over 290 million U.S. consumers, enabling you to engage them across diverse channels, both online and offline. Our sole focus is on leveraging AI for the B2C customer journey, and we have maintained our position as the industry leader for more than five years. We seamlessly connect with over 260 systems, enhancing your efficiency with AI in every aspect of your daily operations. We are committed to data non-proliferation, ensuring you have access to valuable data without compromising individual privacy. This approach not only safeguards consumer information but also empowers businesses to make informed decisions based on aggregate insights.

Enhance customer experiences with full transparency through infrastructure-as-code solutions. Blotout's SDK equips businesses with familiar analytics and remarketing capabilities while prioritizing top-notch privacy for users. Designed to comply with GDPR, CCPA, and COPPA right from the start, Blotout’s SDK leverages on-device, distributed edge computing to conduct analytics, messaging, and remarketing without compromising personal data, device identifiers, or IP addresses. Achieve comprehensive customer insights by measuring, attributing, optimizing, and activating customer data with total coverage. It is the only platform that seamlessly integrates the entire customer lifecycle by consolidating event data along with both online and offline sources. Cultivating a trustworthy data relationship with customers fosters loyalty and ensures adherence to GDPR and other international privacy regulations, thereby enhancing your brand's reputation.

Every organization faces challenges related to data, but we are here to help you unlock the full potential of your marketing data. Acting as an integral part of your marketing team, we enhance MarTech efficiency by seamlessly integrating people, processes, and platforms. When these three elements are harmonized, you can harness the true effectiveness of data-driven decision-making. The MSIGHTS platform, meticulously developed from the ground up, offers a comprehensive suite of applications and integrated services designed to prepare your data for enterprise-level analytics. By taking charge, you will gain enhanced transparency and optimize the value derived from your marketing data. Our solution packages can be utilized separately to tackle specific issues or combined for a comprehensive application of MSIGHTS throughout the marketing and data operations continuum. From initial implementation to ongoing support, each solution is accompanied by our deep data expertise and a dedicated customer support team, ensuring you have the resources needed for success. This collaborative approach not only addresses immediate challenges but also positions your organization for sustained growth and effectiveness in the future.

BI Book is a comprehensive business intelligence and reporting platform that operates on Microsoft Power BI, enabling organizations to aggregate data from various systems into a single, cohesive environment for efficient reporting, analysis, planning, budgeting, forecasting, and visualization through clear dashboards and real-time updates. It comes equipped with ready-made integrations and templates to connect to various data sources, allowing users to create, modify, share, and automate Power BI reports in just minutes, all without the need for intricate data warehouses or advanced technical expertise. This software not only centralizes and organizes business data for reliable analytics but also fosters automated workflows that significantly minimize manual tasks, while offering essential tools for in-depth analysis and scenario planning. Users enjoy the ability to securely distribute reports with role-based access, enhancing collaboration across different teams, and effectively breaking down data silos, all while benefiting from robust enterprise-grade security and compliance measures. Furthermore, BI Book's user-friendly interface ensures that individuals at any skill level can leverage its powerful features to drive informed decision-making.

The Commanders Act Customer Data Platform empowers businesses to boost both sales and customer loyalty by fostering significant connections with their leads and clientele. As the expenses associated with acquiring new customers continue to escalate, conversion rates remain stagnant at around 2.5%-5%. To enhance marketing effectiveness, brands are increasingly gathering valuable data insights—including behavioral, demographic, and psychographic information—from every interaction with leads and customers. This highlights the necessity of collecting comprehensive data from all customer engagements. Additionally, it’s essential to cleanse, standardize, and securely store this information in a centralized database that is readily accessible to all marketing channels and utilized by sales and customer service teams within their CRM systems. To adopt a truly customer-centric approach, marketers must prioritize being data-driven, making it vital for them to access trustworthy data that allows for a thorough evaluation of their marketing strategies and techniques. By harnessing these insights, businesses can tailor their offerings more effectively to meet customer needs.