Best Brand Advocacy Software for HubSpot CRM

Extole is a tool that retailers, financial services companies, and consumer brands use to turn customers into advocates. Extole's enterprise platform and team consist of experts who create advocacy, referral, and engagement programs that allow brands to harness the power and sharing of customers to increase their bottom line. Extole allows marketers to engage thousands of customers, increase brand loyalty, and scale word-of mouth to acquire new customers.

Referral Factory helps businesses launch and scale customer referral programs without developers. Built for finance, insurance, home services, SaaS, and more, it gives you everything needed to promote, track, and reward referrals from start to finish. With our no-code platform, you can launch a branded referral program in minutes using landing pages, email notifications, referral tracking, and automated rewards. You can fully white-label the experience, create referral links in one click, or let customers sign up for their own links. Promote your program across every channel with widgets, pop-ups, sticky bars, QR codes, landing pages, automated emails, or embedded experiences inside your app or portal. Customers can share links, submit leads, and track their referrals and rewards in a branded portal. Referral Factory gives you end-to-end tracking, real-time analytics, and ROI reporting so you always know what’s working. It also integrates with 8,000+ apps, including HubSpot, Salesforce, Stripe, Intercom, Zapier, and Make, plus webhooks and API access for custom workflows. You can offer 200+ reward options, including gift cards, vouchers, Stripe credits, PayPal payouts, digital cash cards, and custom rewards, with manual or automated reward delivery. Referral Factory is GDPR, SOC 2, and ISO 27001 compliant, with enterprise-grade security on all plans. Pricing starts at $95/month, with 24/7 support on every plan and dedicated onboarding for Pro and Enterprise.

GaggleAMP is an employee advocacy and social media management platform that helps drive brand awareness through its employees' voices. We help your company increase brand awareness, enable sales teams, and empower communications and HR teams to drive internal communications and workplace engagement while providing an outlet to attract and retain top talent and increase personal branding opportunities. GaggleAMP has over 50 different actions to support powerful employee advocacy programs at companies both big and small. Our platform gives our Gaggle Managers the ability to curate content for both branded social media handles and their employee advocates. We also leverage the latest AI-driven technology to help Gaggle Managers create once and distribute forever with unique content to every employee advocate. With the increased social media activation, your employees build their personal brands while expanding the company’s brand awareness, press opportunities, lead generation, and marketing campaign performance.

NextBee offers a dynamic community platform designed for your customers, employees, and influencers. The foundation of NextBee’s platform enables the seamless creation of vibrant communities tailored to different segments of your audience. With its CX360 platform, NextBee provides an all-encompassing marketing toolkit that empowers your team. This comprehensive approach to customer interaction includes features aimed at enhancing retention, increasing customer lifetime value (CLV), attracting new clients, gathering brand advocacy feedback, and facilitating effective onboarding and training processes, all while fostering deeper brand loyalty. From sending initial invitations for program participation to handling reward distribution, our solutions are tailored to establish a path to success. Our collaborative strategy ensures that you make the most of our intelligent controls and wide range of promotional options, paving the way for swift implementation and sustainable growth of your engagement initiatives. The design of every incentive and interaction is grounded in careful analysis of results, ensuring effectiveness and relevance. By prioritizing user engagement, we not only focus on immediate outcomes but also on building long-term relationships with your audience.