Best Advertising Software for Telaria

Google Marketing Platform is a unified platform for advertising and analytics that enables smarter marketing and better results. Small businesses will find these tools easy to use. You can get free tools to maximize your marketing efforts, including site and app analytics, intuitive testing, and more. Advanced solutions for large companies. With a complete range of analytics and advertising solutions, you can build deeper relationships with customers to drive better marketing results. All marketers can benefit from integrated solutions. Google Marketing Platform Partners can help you achieve more in your marketing, whether you need help with a single project, or a longer-term partnership. No matter if you are using a single product, or the entire Google Marketing Platform, we will be there to help you.

Growth Channel AI allows you to identify and reach niche audiences on any programmatic advertising channels at scale, to improve the performance of your campaigns. Geolocation data can be used to identify and reach people that shop at specific stores or attend certain events. AI helps you better understand your personas, and create customer profiles in just seconds. Custom audiences (advertising emails, postal) can be used to build your first-party data. Personas can be activated directly for advertising campaigns. Optimize your campaigns for the best performance on DSPs and SSPs. Measure the impact of online and offline ad campaigns. You can target people based upon their location and real-time visits. No need to purchase separate licenses for DSP, SSP or DMP. Target niche audiences on TV, digital out of home, audio ads and native ads, mobile, web, and video displays.

We provide live, linear, or VOD programming to the top video platforms. Dynamic Ad Insertion powered with analytics and insights to increase your ad revenue on ad-supported videos platforms. Create, distribute, and monetize linear channels. Amagi offers a complete OTT video publishing solution for content owners and new-age digital networks looking to recreate TV-like experiences for streaming viewers. Amagi's award-winning cloud playout platform allows for the creation of linear OTT channels with advanced graphics, programming and ad schedules. Amagi simplifies the creation of linear OTT channels by combining all aspects of the broadcast workflow into a sophisticated but easy-to-use web interface. Digital networks and content owners can quickly create new channels using a structured process for content ingest, scheduling and playout. This allows them to have 24x7 control over the entire channel creation process.

Advertising is what fuels the internet and supports content creators, journalists and the free exchange of information and ideas. Our media-buying platform was created to create a more inspiring and engaging ecosystem for everyone. Our mission is to transform media to benefit humanity. How do we do this? How? By helping brands deliver a more relevant and insightful ad experience to consumers and setting a new standard in global reach, accuracy and transparency. Find out what makes us different. We are on the buy side. Which is the side of everyone. We won't steer you to our media assets because we don’t have any. It's as simple as that. Reach: One million. This is how many people you can reach with The Trade Desk compared to other media-buying platforms. We want you to spend your advertising dollars where your data directs you. This allows transparency in all aspects of our business, from pricing and inventory to measurement as well as reporting.

Bucksense is your brand partner and helps you bring digital marketing in-house. We help you regain control of your plan, budget, data, and activity. We work with brands to achieve their goals by combining native advertising, programmatic, social display and content marketing in a unique proposition. This means that expertise, creativity, analysis and transparency are combined to develop and implement multichannel strategies that work for your brand. Brands often rely on several agencies to handle all their digital media needs. This can lead to data, knowledge, control, and loss of sight of the whole picture. This can easily be solved by centralizing all aspects of the multichannel strategy with the right partner. Bucksense believes that brands need to regain their rightful place at the center and in control of their strategy. Understanding your audience means understanding their needs, behavior, and habits.

JamLoop is an OTT/Video Ad Platform company. It helps media buyers reach cord-cutting audience members who watch TV via streaming apps on any device. The TV viewing habits of consumers are changing. Consumers are streaming live and episodic content via Smart TVs, Roku and Amazon Fire, Apple TVs, smartphones, tablets, and laptops. It is more difficult to reach your target audience via traditional media. JamLoop instantly delivers your ads on your audience's internet-connected devices. We help you reach them with efficiency, scale, and transparency. We own our own bidder platform and purchase directly from Publishers. This allows you to have complete control and transparency. Our OTT platform allows you to reach your audience from anywhere they are connected to the internet.

Beeswax offers a best-in class buying platform with unified UI and workflows. It also provides unique data access and premium curated inventory across all channels. Beeswax is based on transparency, customizability and control. It allows you to activate premium programmatic and gives you the ability to access it. Beeswax users can make the most of their programmatic information by logging at log-level. You can manage how you bid to determine which campaign pacing or cost savings priorities. Use the standard algorithms provided by traditional DSPs. Bid modifiers allow for quick and easy control of the UI with a single variable. Bid models can be used to optimize multivariate outcomes. These models are usually based on log-level data insights. You can choose from multiple optimization methods to optimize for unique KPIs that are specific to your campaign. Transparent optimization is possible with transparent optimization based upon campaign performance. You can tailor your reporting and campaigns to meet your goals.

Our Omnichannel DSP allows marketers the ability to manage truly omnichannel campaigns across all channels, including mobile, display and social media. It also gives them access to our global ecosystem for premium supply. We provide the complete set of capabilities required to manage coordinated Omnichannel Campaigns including execution, creative management and reporting from a central location. This allows marketers to transcend channel buying silos and focus on creating great consumer experiences and incremental business outcomes from their marketing.