ExoClick, established in 2006 by Benjamin Fonzé and part of the EXOGROUP, is headquartered in Barcelona, Spain, and stands out as a pioneering advertising firm. This dynamic company offers advertisers and publishers two key services: an Ad Exchange and an Ad Network. Through its ad exchange, publishers can effectively monetize their traffic not just via ExoClick’s network but also through various other ad networks and demand-side platforms (DSPs). With an impressive capacity to serve over 8.5 billion geo-targeted ads daily, ExoClick reaches a vast array of 65,000 web and mobile publisher platforms worldwide. The platform's advanced software features more than 20 unique ad formats, tailored targeting options, and behavioral retargeting capabilities, along with access to extensive big data analytics and strategic tools designed to enhance return on investment. Additionally, ExoClick boasts real-time data updates every 60 seconds, enables day parting for targeted advertising, and provides round-the-clock customer support. Furthermore, the platform's API empowers developers to design custom plugins and software enhancements, facilitating the automation of processes within the ExoClick ecosystem. This flexibility allows for a highly personalized advertising experience, catering to the specific needs of clients.