Best Account Data Management Software for Small Business

Infer is an artificial intelligence (AI), SaaS platform that integrates with multiple MarTech solutions to manage hyper-segmented profiles and score predictive leads. You can identify your most promising prospects and create hyper-targeted segments to personalize outreach at scale. This will significantly increase conversion rates. Predictive lead scoring and profile management to optimize your sales and marketing efforts. Real-time scoring of large numbers of inbound leads, contacts, accounts, and accounts. Increase ROI by improving MQLs and prioritizing sales efforts to the leads/accounts which will drive the highest revenue. Segment and distribute leads in a fair and appropriate manner across sales teams. To improve targeting and segmentation, identify the effectiveness of campaigns by market segment. To significantly increase conversion rates, identify your most promising prospects, create hyper-targeted segments, and personalize outreach at scale.

Response Management tracks the lead progression through the funnel and ties lead responses to revenue. Get precise, detailed marketing and sales funnel metrics. Campaign Attribution allows you to evaluate campaign performance and gain insight into each campaign's impact on revenue, pipeline, and other metrics. Optimize your marketing with confidence Matchmaker connects leads with accounts in your CRM using smart, customizable matching technology. Sales and marketing can engage accounts intelligently by enabling Matchmaker. Based on Response Management, digital marketing can be measured from anonymous first touch to closed wins by connecting anonymous digital touches with known leads in your CRM. Our solutions have been used by thousands of B2B marketing and sales professionals to boost their performance measurement.

Increase Lead Conversions by 51% Guaranteed! The world's leading content engagement platform for lead conversion and lead enrichment powered by AI counts some of the best B2B companies around as customers. Self Nurturing Landing Pages: Personalized content experiences. Visitors can view your content without completing a form. Hushly's AI engine will recommend the most relevant content to make the user experience more personal. Only request their business email address if they find your content valuable or want to save it. Eliminate junk form data: Only human-verified business profiles will be captured. Hushly will automatically enrich the business profile with a visitor's business profile by requiring only a business email address. The business profile is human-verified against a visitors public Linkedln account. Hushly prepopulates the country using the users lP. Hushly also obtains explicit consent from the user (GDPR/CASL/CCPA compliant).

Enlyft is a B2B company that helps companies to generate more leads, close more sales, and acquire more customers faster. Enlyft's AI-driven customer intelligence platform uses machine learning to predict and profile the buying behavior of millions worldwide companies based on technology usage, hundreds of business attributes and real-time buyer intention signals. You can increase sales by quickly identifying, prioritizing, and engaging with prospects who are likely to purchase your solution. Enlyft's proprietary data platform provides real-time information about company firmographics, technology usage and buying intent signals, as well as hundreds of other account attributes. Enlyft's extensive account insights can be combined with customer history to help you predict future outcomes. Integrate account insights seamlessly into popular B2B sales and marketing platforms such as HubSpot, Dynamics 365 and LinkedIn. Keep data fresh and enrich records.

D&B Rev.Up, the open RevTech platform that B2B marketers have been waiting to use, is finally here. D&B Rev.Up ABX is the first product on this platform. It helps you increase revenue by combining unified data, targeting audiences, and personalizing activations across channels. You can also track your results. All powered by our industry-leading CDP. Plus, connectors to any Martech or Salestech so you don't get stuck in another tech silo. Citrix uses Dun & Bradstreet for their marketing and sales teams to target the right accounts and send the right messages to increase pipeline size and deal size. LiveRamp wanted more accounts. They deployed Dun & Bradstreet to expand their account base and now run targeted, integrated campaigns to top accounts.

LoneScale allows you to identify your most probable buyers and fuel real-time buying intention to your pipeline. Automate the generation of pipelines and convert warm leads into revenue Track job changes of buyers, prospects, and customers to identify warm leads and grow your pipeline for potential deals. - Hiring sales trigger can help you increase win rates and revenue. By going after the right leads at the right time, [Buyer timing + pains to solve = qualified pipeline that has a high probability of buying]

We provide campaign-ready, pre-activated, verified and complete information that drives results. Our highly-granular firmographic, contact and intent data will provide you with the information that you need to reach the right buyers. We can provide self-service solutions for your existing efforts or managed services to infuse data into your campaigns. To meet your specific B2B demand generation goals, leverage the best B2B data coverage. You can reach the right audience quickly with thousands of audience selections or create your own audience to activate on any channel.

ExecAtlas provides cutting-edge relationship intelligence to dealmakers, business developers, and sales teams. Take on the "last mile" challenge by equipping your team with relevant information at the right moment to win deals. Bridge the gap between data-driven insights and relationships, putting them at the heart of every deal. By mining organization data and syncing your CRM activity with executive-board relationship maps, you can identify who has the power to influence deals in your pipeline. Tracking executive and board member changes will give you real-time updates about key leadership changes in target accounts. Access to key decision-makers and influencers within target accounts can help you shorten sales cycles and uncover new business opportunities. Access 360+ million professional contacts and over 2.5 million executive and board profiles on one platform.

The fusion between Account-Based Marketing and Account-Based Sales (ABS), drives incremental revenue growth. Segment and prioritize high value accounts using augmented insight. Create structured plays using guided selling and custom content to engage customers. Dashboards and detailed metrics help you demonstrate value and measure the impact. Scale up account-based play. Engage customers with guided sales motions. FusionGrove allows B2B marketing teams, sales teams, and channel partners collaborate to transform revenue success. Close deals faster and progress leads. Engage accounts effectively with optimized content and guided sales motions. Directly assign leads directly to sales reps, channel partners or other channels. Precision targeting and enhanced account insights will improve campaign performance and lead conversion. Build structured plays to synchronize interactions based on account.

SWZD's Intelligent ABM allows you to plan and execute a more efficient conversion-powered ABM strategy using best-in-class data. SWZD and Aberdeen have joined forces to offer B2B tech sellers unparalleled scale, quality, and diversity of data. Combining SWZD's first-party data insights and Aberdeen's third party data insights, you can now see the entire buying group - from the boardroom down to the server rooms. This actionable intent data can be used to identify, prioritize and engage accounts based on actual buying propensity. Marketing & Sales teams will now be able to guide their account-based marketing programs with precision thanks to built-in features such as target account prioritization, data appends and lookalike expansion.

ML Platform: Identify, prioritize and engage your top accounts to accelerate your pipeline. B2B marketers have the tools they need to optimize their campaigns and accelerate the customer journey with the ML Platform. Identify and prioritize accounts that are most likely to convert. Integrate your CRM and marketing automation platforms to identify the best target accounts. Segmenting accounts based upon firmographic and demographic data allows for scalable marketing strategies. To allocate your marketing budget, prioritize accounts based upon intent, technographic, or engagement data. To allocate your marketing budget, use reports such as Market Level Trending Technologies & Installed Technology to prioritize accounts based upon intent, technographic and engagement data.

Focus on your team. Increase Revenue. This is the smarter way to identify high-value customers, synchronize efforts, and drive revenue growth. Salesforce is the place to find elegant solutions. Give people the tools they need to achieve maximum revenue and conversion potential. Machine learning and rules engines can be used to prioritize prospects and customers. Salesforce's intuitive UI eliminates noise and distractions. LiftIQ's prioritized view shows you the top accounts and potential opportunities. Account executives and account development can sync their efforts. To execute your ABM strategies, you can create and share lists. LiftIQ's prioritized views allow you to reach out directly to Salesforce contacts. To engage individuals intelligently, you can view relevant company information and drivers. Salesforce allows you to capture engagement.