There was a contract. When the contract is violated, [American] businesses sue.
"We talked about some simple, fun ways — anyone who [acts inappropriately] will have to wear an embarassing tie, etc. — instead of swear jar, having a sexual innuendo jar and even fairly harsh punishments (like people losing their bonuses for the month or their extra vaccation days)"
Any acts which would result in these embarrassments are terminal offenses. Then on top of these, these acts could be considered terminal harassment themselves.
You have serious problems if your polices are already unenforceable.
How else would you expect a company to respond? How many times have people used the phrase "Vote With Your Dollars!"? This is exactly an example of that.
Go Daddy supported something. Its customers voted (or threatened to vote) with their dollars. Go Daddy re-evaluated what that meant and changed its stance.
Isn't that what you would want to see a corporate entity do?
I heard the automotive industry has the same kind of "bait-and-switch." Did you know if you purchase a car from some dealerships, you have to turn right back around and put gas in it! It is almost like it is a consumable. The crooks!!
Look up "bait and switch." If you buy a product and get the promised product, you have not experienced the switch part. Yes, you might have be baited by the low price. However, that is not illegal.