Submission + - New cell phone service for lost shoppers 1
John3 writes: "Everyone's experienced this...you're standing in the supermarket and can't figure out which aisle has the maraschino cherries. Luckily, a Missouri company has rolled out a service called Aisle411 that can direct you to the correct location in a retail store. After dialing the Aisle411 number the shopper can speak the store location, store name, and product name, and the service will provide the location of the product in the store. In addition to supermarkets, Aisle411 is also testing in Ace Hardware stores. I can see this possibly working in a supermarket, but in a hardware store the customer often doesn't know the name of the item they need for their project. With self-service checkouts and cell-based sales "assistants", are we someday going to see the end of retail sales staff?"