True story; using brain surgery for a headache?

di'jital writes: "Are you guilty of using brain surgery for a headache, when an Asprin would suffice? As a self-confessed geek, I admit to occasionally going overboard with my love for the latest tools and techniques. Sometimes this drives people around the bend, and sometimes it can lose you millions of dollars in business. Here's such a true story: Many fail to grasp what is right in the palm of their hands"