Google car: Will be named the "Beta." It will work great for the first three years, then Google will shut it down. If you have any problems, you will find that there is no customer support number.
Microsoft car: Will be named "Ding." You'll be cruising down the highway when the control panel suddenly says "Rebooting to install updates in 9...8...7..." Owners of the first few versions will have close encounters with telephone poles. Nobody will sell you car insurance.
Apple car: Will be named "iDrive." The car will cost $300k and will look modern and sexy. Build quality will be excellent. No matter what destination you enter, you'll end up in Camden because it uses Apple maps.
Oracle car: Will be named "Oracle Car." The car will cost $400k and you'll need an expensive consultant to make it work.