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Comment Re:Will it be a repeat? (Score 3, Interesting) 372

Apple was visionary because they got USB to work as promised/designed.

Back then, it was about 50/50 whether you could hot-plug a USB device into a Windows machine and have it not crash. Famously demonstrated by Bill Gates at a trade show. There's video. Look it up.

The Mac was also the first computer to allow you to plug in the maximum number of USB devices (128) without crashing. It took Windows a while to get there too.

Comment As a marketer.... (Score 1) 212

Finally I can post without getting arrows in my chest!

As a marketer, and given the tiny little bit of info you've given, you can probably afford one person on staff, or an agency part time in your local city.

Just be aware, and this is the part that sucks, you need to make sure you have:

a) A clear idea of the consumer's problem you're trying to solve.

b) A great solution for that solves it.

Failure to have either one of those will lead to you chasing a bad product into irrelevance. And it's really expensive.

How do you make sure they're accountable, well, that'll be defined by what you and the marketing person agree is your metric for success. Is it sales? Target market penetration? Site Traffic? Word of Mouth/google trends? All of these goals will be treated differently through the eyes of the marketing person, and you need to make sure which one you want. There are strengths and weaknesses to all of them.

If you're concerned about bringing in non-performers, then do NOT enter in a "partnership" with them. Hire them outright. That way you can fire them if they don't meet the agreed upon metrics. Trust me, there are many, many charlatans out there who will gladly take your money and give you next to nothing in return. Conversely, one failed campaign is not an indicator of non-performance. It may take a few stabs to figure out what it takes to make people want to buy your product, but consistent underperformance is the sign of bad marketing. Or a bad product.

You cannot discount the idea that you may have a bad product. And nothing, and I mean nothing, will kill a bad product faster than great marketing. Once you get people's interest, you had better have a product that lives up to the marketing promise or word of mouth will sink you faster than the Titanic. Seriously, take a page out of Apple's marketing book: Underpromise, overdeliver. You don't have to overdeliver by much, but over deliver.

There's a lot more, but that should be enough to get you started.

Comment Re:Piracy = Theft Analogy (Score 1) 432

The "argument" is not "pointless". Ones and zeros have almost no value. They are reproducible, infinitely, for free. But, you want to charge me a dollar just to use one particular combination of ones and zeros?

Your comment is pointless. Letters and punctuation have almost no value. They are reproducible, infinitely, for free. But, you want me to derive argumentative points from your particular arrangement of them?

Comment Slashdot style. (Score 3, Funny) 447

First you get a beowulf cluster of turkeys.

Then you place a naked and petrified Natalie Portman above the turkeys, and you pour hot grits all over her, letting the grits fall on the turkeys, slow cooking them with their transferred heat.

If you find the turkey's aren't cooking fast enough, you add the sonic energy from screaming, "OMG ponies!" to the process, hopefully speeding it up an uncountable number of femtoseconds.

When Netcraft confirms that all other forms of turkey cooking are dying, you dispense the entire Beowulf cluster of turkeys into a series of (feeding) tubes.

Before eating, you praise technology by reading the latest F*cking Article on Slashdot, and ban any insensitive clods to the neighbors.

Then you eat the turkeys before they can move to Soviet Russia and eat you.

Comment Pilot and Pentel. (Score 1) 712

I use two writing devices these days.

Pilot Precise V5 http://www.pilotpen.us/ProductGroup/711-Precise-V5-V7.aspx

I discovered these in college, and have never looked back. I buy them in bulk, they last forever. Satisfies all your requirements except maybe #1, and that depends on finely you draw. Also inexpensive.

and the Pentel Twist Erase III http://www.pentel.com/store/twist-erase-iii-mechanical-pencil

I started using this in my High School drafting class, to the chagrin of my teacher at the time. He told me if my drawings went down in quality, he wouldn't let me use it any more.

It's been 20 years. I don't know what I'm going to do if either company quits making them.

If neither of these works, find a drafting supply store (or, I guess, an art store these days, or a Ben Franklin if you live on the East Coast), and go through the pen aisle. Unlike Staples/Office Depot, those stores will frequently have pens in bins instead of blister-packed. Take a pad of paper with you, and test some candidates. Find a representative group that might work, buy one of each, then use them at work. Find one you like, buy them by the dozen.

Comment What is the expected lifestyle? (Score 1) 540

I've been a space nerd since I was a little kid. I remember watching the space shuttle going up when I was in elementary school. I remember being glad that I stopped growing at 5'8" because it meant I could fit in the shuttle cockpit without issue. But, alas, space was not meant to be in my youth. This idea intrigues me, and I have some questions.

Will there be an age limit? Say I get to 65, and decide to give my remaining living years (which could be as many as 30), to helping this project succeed, would I be able to do so? What would be the physical requirements?

Will there be projects for the Mars inhabitants to do to grow the colony (methods of creating some sort of atmosphere in a controlled space, growing crops, etc.)?

How often do you plan on refreshing the project with supplies, and more importantly will you be sending the supplies first? Will you send a housing unit beforehand? How long can one survive off of the supplies?

Will the transport module be something that can be scavenged and repurposed? Will the launch vehicle be designed to be reused as housing on Mars easily?

Will any medium equipment be sent so the creation of Martian cement/bricks can commence immediately upon landing? Mainly, a cement mixer and a laser to melt water from the poles? Will you be sending a shipment of tools, piping and other construction materials beforehand?

If I were to go at the age of 65, will there be any sort of designated funeral area that will memorialize me as a starter colonist to future generations of Mars inhabitants?

Or is this trip really just a ruse to send a bunch of DNA and organic material to a new planet in the hopes that as we die, our bodies will decompose and start terraforming the planet the slow way?

-RT

Comment You're on the back curve of the slope. (Score 2) 234

Look. You're 40. It's time to sit down and think for a while. No, really. Just sit and think.

Think about where you've been, and where your career has been. Think about where you want your career to go.

Factor in the fact that you probably have 20 more years of work ahead of you, if you're lucky.

Think about all the things you hate about the current scope of your work, and think about whether you still want to be doing them when you're 50.

Think about the things you can do if you hire two young buck programmers, teach them right, and have them do your programming for you.

Think about what people have said about what you excel at, and if it's different from what you've been doing, think about going that way.

Think about going into management.

IT (I'm using IT as the whole sphere of computer related degrees) + MBA = CIO position.

Think about that. Even if you don't make it to the CIO, and you may not, what you're buying it looking at problems from the 50,000 foot view and choosing the direction of a company.

If you get a master's degree in BioInformatics, you'd better focus on doing something no one else is doing, preferably something forward-looking. By the time you get done with school and what not, it's probably not going to be as forward looking as you thought.

Computer Science could be easy, it could be tough. You've got programming experience, that's great. You're probably reluctant to pull all-nighters though, and there's some 18 year old kid who will. And what is it really going to get you?

Here's what you do.

Look around the world. (Yes, the world.)

Find the people who are a few years older than you doing work that you think you'd want to do.

Shoot them an email. No, seriously, shoot them an email. Get over that fear of "Oh, they're too busy and don't have time for my little measly email." Politely lay out your case, and wait for their advice. It might take them up to 3 weeks to reply. You might have to email them a few times (no more than once every two weeks).

Find out how they got there. Master's degrees? Fellowships? Luck?

Follow in their footsteps as much as you can.

Just remember, you're 40. If you were to quit work and go to school full-time, you'll be 42+ by the time you graduate. In two year's time, some jobs you want will no longer exist. They will have been discovered to be dead ends (see: Ruby on Rails in large applications) The industry will have moved on. You'll have to be above that on some level. Figure out whether going to school is going to pay off. You can finish undergrad in 2.666 years if you set your mind to it. A master's will take two years no matter how you slice it.

Here's a hint: A Master's degree is not as much about the education as the opportunities you will be provided as a side effect of the school you go to and the people you meet there.

Therefore: Go to a good, real, school. Discard the University of Phoenixes of the world right off the bat. Apply somewhere there are people that might be smarter than you. Many companies use specific Master's programs as feeder schools. (Stanford -> Apple + Google, Cornell -> IBM).

Remember, you're already 40. Going back to school is going to be weird.

But it will probably be rewarding.

The Internet

Submission + - The Internet IS for porn. (extremetech.com)

Reeses writes: It is a truth universally acknowledged, that a person in possession of a fast internet connection must be in want of some porn.

While it’s difficult domain to penetrate — hard numbers are few and far between — we know for a fact that porn sites are some of the most trafficked parts of the internet. According to Google’s DoubleClick Ad Planner, which tracks users across the web with a cookie, dozens of adult destinations populate the top 500 websites. Xvideos, the largest porn site on the web with 4.4 billion page views per month, is three times the size of CNN or ESPN, and twice the size of Reddit. LiveJasmin isn’t much smaller. YouPorn, Tube8, and Pornhub — they’re all vast, vast sites that dwarf almost everything except the Googles and Facebooks of the internet.

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