Comment who deathbed says "I din't watch enough ads"? (Score 2) 351
Among the top five regrets of the dying are "I wish I hadn't worked so hard" and "I wish I had stayed in touch with my friends" - not "I wish I spent more time engaging with brands on social media and reading up on the 24 hour news cycle"
Advertising appeals to the temporary, short term interest, and in doing so robs people of the time to pursue long term goals that actually make them happy and fulfilled - like spending time with family, acquiring new skills, or working to improve the lives of others. It's called hyperbolic discounting, and it's the reason most people procrastinate.
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