johnnyferguson's Journal: On-page SEO for your personal Blog

You have probably heard a lot of this before, but I am going to go over it all again so that you can have a one-stop source of information about how to SEO your blog.
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        Use your keywords in the page title. If you have the Yoast plugin installed as I recommended, then at the bottom of each page and each blog post, you will have a spot where you can insert the exact page title you want that page to use.
        Use the keywords in your meta description. Take a few minutes to really concentrate on your meta description especially for the pages you really want to rank well. Craft a few sentences that use your keywords in the right order while also giving the searcher a reason for wanting to visit your page. The Yoast plugin makes this easy because it shows you exactly how your listing in Google is going to look in the search results.
        Modify your URL structure manually for each page where the URL is really long. Shorter URLâ(TM)s have better conversions. They get more clicks. So, if you write a blog post that has a really long title, then you will want to remove some of the less important words from the URL. Make sure your keywords appear in the URL structure for that page and make sure they are in the right order.
        Long blog posts rank higher than short ones. Try it and you will see what I mean. Cover your information thoroughly if you want to rank high.
        Use your keywords in the right order in at least a couple spots inside your blog post. Yes it helps to put them inside headers such as H1, H2 and H3. It isnâ(TM)t the header that really matters though. It is the size of the text that matters to Google. They arenâ(TM)t looking for the H tags. They are looking for font sizes. So, donâ(TM)t get hung up on adding more headers to the page in order to be able to include more instances of the keyword in there. You can accomplish the same effect by simply using a larger font for your keywords anywhere on the page. The more times your keywords appear (and other synonyms or related words & phrases) on the page the better so long as the post reads well and doesnâ(TM)t look like those keywords were stuffed in there. Donâ(TM)t worry about keyword density at all unless you notice you are having trouble getting a page to rank.
        Outbound links to high quality relevant information on other really high quality sites can help boost ranking. Use descriptive anchor text if you are adding any outbound links to your blog posts.
        Using your keywords or related keywords in special ways on your page can give you an ever so slight increase in ranking. The special ways I am referring to are using them as anchor text in links on that page, using bold, italics, underline, strong, or using different font sizes.