Data is essential to improve the efficiency, profitability, and experience of streaming video. Datazoom allows video publishers to manage distributed architectures more efficiently by centralizing, standardizing and integrating data in real time. This creates a more powerful data pipeline, improves observability and adaptability, as well as optimizing solutions. Datazoom is a video data platform which continuously gathers data from endpoints such as a CDN or video player through an ecosystem of collectors. Once the data has been gathered, it is normalized with standardized data definitions. The data is then sent via available connectors to analytics platforms such as Google BigQuery, Google Analytics and Splunk. It can be visualized using tools like Looker or Superset. Datazoom is your key for a more efficient and effective data pipeline. Get the data you need right away. Do not wait to get your data if you have an urgent issue.