Best Search Engine Marketing (SEM) Software with a Free Trial of 2025

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

SE Ranking is a cloud-based, all-inclusive search engine optimization (SEO), platform for webmasters. SE Ranking is intuitive and easy to use. It offers a complete set tools for tracking keyword positions, site auditing and analyzing competitor SEO strategies and PPC strategies. Keyword suggestion and grouping, website rank, backlink monitoring and automated professional reporting. SE Ranking allows users to track their website's keyword ranking across multiple countries, cities and regions. This is done in real-time on Bing, Google and Yahoo.

Higher rankings. High quality traffic. Measurable results. From creating custom reports to helping you target the right keywords, to creating them. Moz Pro removes SEO complexity. What are people searching for when they search for your products/services. You can create high-quality content by knowing which keywords are being used, and what questions they are asking. Target keywords strategically with precise keyword volume and difficulty metrics. You can save keyword lists that you can track, and then update them as needed.

Adspert supports e-commerce companies in maximizing their profit on Amazon, eBay, Google and Bing by optimizing their PPC campaigns. Powerful PPC optimization tool powered by best ad-tech AI. Maximize your profit, not just sales!

PromoNavi is a digital platform that can be used by marketers, agencies and PPC professionals. It automates repetitive tasks such as creating and optimizing PPC campaign campaigns and helps to increase ROAS. PromoNavi automates keyword collection, competitor analysis, PPC reports, campaign creation, ad performance tracking and broken links checking.

AgencyAnalytics provides a comprehensive reporting platform for digital agencies. AgencyAnalytics is trusted by more than 2000 marketing agencies. It allows teams and freelancers to monitor and report on their clients' marketing campaigns. This includes SEO and PPC, social and email marketing, review and call tracking, and more. The platform includes automated marketing reports, over 30 integrations, SEO tools and a fully customized, customizable dashboard for agencies.

Sellozo offers a comprehensive, a la carte suite of intelligent tools that Amazon Sellers can use. We automate the tedious stuff and analyze a lot of data. Then we package it all up into intuitive reporting tools and tools that Amazon Sellers can use. Insights and Analytics with Financial Reporting is the core offering of Sellozo. It provides Amazon Sellers with an enhanced view of their sales and product data. This data can be paired with organic and sponsored sales data and performance data in an intuitive dashboard. Our Ad Automation offers an average 70% increase of return on ad spending by optimizing your Amazon Sponsored Products Listings and lowering wasted ad expenditure. The Repricer allows you to automatically adjust product prices based on the criteria you specify. This will allow you to win and remain in the Buy Box. Our Support team, which is staffed by Amazon Sellers and available to assist with any aspect of Amazon, is also available. We are here for our customers.

TrueClicks is the tool we wished we had in our agency years. We want to make sure that you never miss an opportunity or issue in your PPC accounts. This is done by going beyond regular analysis, optimization, and a lot more. This is more than just showing you what you can do, but also revealing what you should and should not do, and in which order. We believe that the industry needs an independent third-party to grade PPC accounts. Agencies should not grade each other or themselves, and Google will be Google. One, easy-to use dashboard allows you to see campaign issues and potential opportunities across all your accounts. Our tailored insights give your team the information they need to improve account performance and create bulletproof campaign campaigns. You deserve an audit that is based on your goals, needs, and objectives. We keep an eye on your accounts so that you don't have too. You will receive daily reports about how your campaigns are performing, and any actions that you need to take.

Automated recommendations, unique data views and quick implementation make it easy to manage your PPC accounts. Adalysis is designed to help you get out of data crunching to optimize your business by pointing you to the issues that need to be addressed. All ads are automatically tested. Accounts are automatically scanned to identify any missing best practices. You can create your own data scans. It takes just a few clicks to make large-scale changes. Enterprise accounts have all the tools they need for large data changes. Automated recommendations are available for small accounts that can be applied at the touch of one button. No matter how many keywords and ads you manage or how small your monthly spending, Adalysis can help you optimize your PPC workflow for you or your entire team. It's never been easier to manage powerful PPC campaigns.

Conductor is the best-in-class content marketing and search technology, combined with expert strategy services. Our platform gives you deep insight into search intent and empowers you to take action across digital channels. Conductor is more than just a platform. We are a partner dedicated to your digital marketing success. Our dedicated Customer Success team offers expert support and strategic guidance as well as assistance with execution.

Online advertising is easy. You can convert 60% more leads to customers for 10% less. WordStream can help you make this happen for your small business. Our software and services can be used by small and medium-sized businesses to drive big results with online advertising. Our software and services can help you scale your agency, build your team, and drive online advertising growth for clients. How does your Google Ads account compare to your competitors? WordStream's award winning software and expert team can help you.

Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.

Optmyzr is a tool that helps you manage your AdWords and Bing Ads accounts. It provides valuable insights through analytics and reports to help you be more efficient. Optmyzr provides enterprise-level search marketing tools, workflows and scripts that allow users to quickly improve their PCC accounts and create winning campaigns. One-Click Optimizations, data insight, reporting, enhanced scripts and shopping add tools are some of the core features.

All your Marketing Data in One Place. We are on a mission: to make analytics simple! Create compelling dashboards that show real-time data and share automated reports to increase ROI. In 5 minutes, connect any or all of your advertising accounts. You can choose widgets from the side menu. Share your pre-built reports automatically with key stakeholders both internally and externally. Are your Facebook Ads campaigns performing as well as your Google Ads campaigns? You can create custom dashboards to track the metrics that are important to you. You can even customize metrics. AdStage Join can be used to link ad data to web conversions and sales. It's magic!

PPC BidMax™, formerly Dynamic Bid Maximizer, is the best automated Pay Per Click management tool. It allows you to manage your online advertising campaigns for Google Yahoo and Bing from one interface. This will increase your return on investment (ROI). Join the thousands of consultants and agencies around the globe who use this PPC management software every day for their clients. It can be time-consuming to manage your online advertising campaigns. To ensure that you keep your budget within reach and achieve the best ROI, you must constantly monitor and update your keywords and bids. Our PPC software will save you time and money. Our bidding algorithm is highly sophisticated and can perform a variety of tasks, including setting automatic bids and generating detailed reports that clearly display your ROI to help you monitor the success of your campaign.

Leadtosale offers a tracking solution to lead generation dependent businesses. - You are looking for a way of tracking customers' on-site activities in the tools they use such as Google Analytics, Facebook Ads, and HubSpot. - They want to expand their tracking to include phone leads, attributed back web sessions. - Close the loop with CRM integrations that send revenue data back into their online marketing tools, when leads convert to sales. Leadtosale will take your conversion tracking to the next stage.

Income Access offers marketing technology and a complete suite of digital marketing services for the iGaming, crypto, forex and lottery industries. Our mission is to assist companies and affiliates in these industries in building long-term, profitable and sustainable business relationships. Income Access has been a partner with more than 300 brands since 2002 and has connected with over 25.000 key publishers and affiliates. Our own affiliate marketing software is used and we offer digital marketing services to our partners. This helps them increase customer acquisition, get more exposure for their brand, and maximize revenues. Income Access is a software company, affiliate network, and marketing agency all in one. To learn more, contact one of our industry experts today!

UltraGranular makes it easy to make your existing PPC search ad campaign more granular. It makes it fast, fun, and simple to audit your search terms, and find negative keywords. The result is usually an increase in click-through rates (CTR) or conversion rates. Our tool is often used for more than one year by users who still find negative keywords. UltraGranular is more than a tool for finding negative keywords. It also offers suggestions for CTR-boosting callout extensions and sitelinks. PPC agencies and campaign managers can generate professional PDF reports that show the work you have done for them. They also include an estimate of future savings and a percentage optimization rate. You can get the free version without signing up, and all pro accounts come with a free trial.

ReportGarden is a marketing software platform that helps agencies streamline client and campaign management. Online ad agencies can create and manage performance reports, invoices, campaign budgets, site audits, and many other functions with ReportGarden. ReportGarden offers tools to send customized project proposals, manage budgets, keep track of all deliverables, and control them.

Opteo, a Google Ads optimization tool, offers suggestions for improvement based on account monitoring and supported by statistically relevant data. Recommendations can be implemented in one click. They are presented in priority order. Opteo automatically pushes Google Ads changes without having to switch between interfaces. Manage keyword bids, budgets, optimizations, ad schedules, real-time alerts and analysis of search terms. Opteo offers over 40 optimizations.

Fully automate your advertising across Facebook and Google. Increase conversions for your business. You can easily create, manage and optimize ads from one platform. AdScale uses advanced AI & Machine Learning technology. It automatically creates and manages advertising campaigns across multiple channels using one platform. It is used by Ecommerce stores, advertising agencies, and advertisers of all sizes.

To plan your daily distribution and goals, you can view your monthly budget. Let us adjust your daily campaign spend by setting your monthly budget. With options to customize, you can evenly distribute your monthly advertising budget. Compare actual and expected spend to determine if you are ahead, behind, or on pace. You can customize the days that you post or find a solution to different types of ads campaigns. Our Sync page will allow you to import client accounts and ad campaign data into AdLantern. You'll find the Sync page when you first sign in to AdLantern. There are easy-to-follow instructions that will guide you through how to connect AdLantern with your existing Google Ads account. Following the steps you will see your client accounts appear on the Sync page and in the left navigation bar.

PPC Bee makes it easy to manage all your ad systems from one place. You can manage campaigns for multiple clients, online stores, and foreign markets by creating organizations and sub-organizations. You can invite unlimited team members to help manage your campaigns. Maximize your ROI by eliminating unprofitable and underperforming keywords. PPC Tuner will help you decide which keywords to remove or which keywords to add to your campaigns. You don't have to manually create keywords and ad text for each product. The uploaded data feed allows you to use your data in keywords or in ad text. You can also modify the data as needed. You can set CPC at the ad group level for each product in PPC Bee. You can easily divide a campaign into multiple campaigns by using variables in the Campaign structure settings.

All your data can be consolidated in one place. Easy integration with most popular ad networks. Create custom layouts and have them delivered automatically. Connect to popular PPC, Native and Social Call Tracking sources. Direct API connections. Import custom data. Connect to popular PPC, Native and Social Call Tracking sources. You can customize the appearance of your website with images, charts, tables, numbers, and images. Drag and drop modules onto a template. Modify modules with hundreds of settings. Automatically publish reports You can publish output to many popular formats. Quantify is a popular business intelligence software and data aggregation tool for digital marketing agencies and paid-search professionals. Quantify offers a free 14-day trial with no risk. Our customers are self-starters and inquisitive. We encourage you to do your own evaluation. Design data visualizations that "pop", exceeding your expectations. Trial members have full access to all functionality for the duration of the evaluation.

Machine learning can be used to charge your marketing campaign. Our platform for an autonomous ad engine can catalyze your business. Our ad experimentation platform uses sophisticated AI algorithms to personalize ads for a specific audience. Let's eliminate the guesswork and let the AI-driven tool drive media spend across all platforms. No more swivel chairs. A holistic platform allows you to launch campaigns on all major ad networks. You will get powerful insights that combine results from all the major ad networks. Our unified platform makes it easy to trigger campaigns on Search, Display, and Social media platforms. Our tool will take care of the rest. It is a creative process to design an advertisement. Our tool allows you to quickly speed up the creative process by providing visual and semantic cues. Our ad prospecting tool can help you target the right audience with your ads.