Pushly is a web and mobile push notification platform that installs with a single site tag or a lightweight SDK for iOS and Android. It delivers browser-based push across Chrome, Firefox, Edge, and Safari, and unifies the customer profile across web and app into a single subscriber record. Developers get API access for connecting Pushly to existing systems or brands can opt to use the WordPress plugin. Behavioral events such as pageviews, cart activity, and notification clicks are captured automatically and exposed through a visual segment builder, so audiences can be queried without writing code. Subscriber and engagement data syncs outward to CDPs and CRMs, with connectors for platforms including Shopify, Parse.ly, BlueConic, Lytics, Marfeel, and Pugpig.