Best PR Analytics Software with a Free Trial of 2025

Prezly is a powerful CRM and communications tool that allows PR agencies and teams to achieve better coverage, influencer engagement, stronger relationships with clients, and greater media coverage. Prezly is simple and easy to use. It helps teams communicate and work together effectively, speed up workflows, reach stakeholders quickly with beautiful multimedia emails and create super-functional online newsrooms. Prezly allows you to easily keep track of all your contacts (e.g. bloggers, media, board members, and employees can easily keep track of all their contacts).

Prowly is a public relations management platform for growth-focused professionals who want to enhance their organic visibility and storytelling through earned media. From finding contacts, creating pitches, comprehensive engagement analytics, media monitoring and delivering reports to clients and stakeholders, Prowly blends creative spirits with industry-relevant technology through personalization features, custom recommendations and actionable insights based on concrete data. With a commitment to exceptional customer service, we’re dedicated to understanding and meeting our clients' every unique need.

Propel is a PR tool that streamlines your media outreach. From building media lists, pitching journalists, managing campaigns, monitoring coverage, to analyzing data - Propel does it all. With both Gmail and Outlook integrations, pitch from within your native email. Save hours on pitching and reporting, giving you back the time you need to do the work you love.

Presspage is an all-in-one platform that helps communications teams save time and get great PR results. You can streamline your PR workflow with one platform that is elegant and simple. No more Excel spreadsheets, databases or email tools. Your team can be more efficient, collaborative and proactive, without the need for prior IT or coding knowledge.On-boarding your teams can be a major hurdle when adopting a new tool - but not with PressPage. We are there for you every step of your journey.

Generate engaging coverage reports that feature robust automated metrics, enabling you to present PR activities and analytics to busy stakeholders in an easily digestible and visually appealing manner. With complete flexibility in design, you can effortlessly drag and drop elements to customize reports for your specific audience without needing any technical skills. Make your efforts stand out by showcasing the entire spectrum of your PR initiatives on a single, concise page while leveraging powerful automated metrics. Present your hard-earned coverage in an engaging format and enhance it with a wide array of analytics, including our unique metric, Coverage Impressions. Additionally, you can send stunning emails by simply copying and pasting content into your work email, and you have the capability to create PDF reports with just a click. Releasd stands out as the top choice for PR teams aiming to produce highly customizable and captivating coverage reports. This truly versatile platform is not only suited for reporting but also for media relations and new business endeavors, ensuring it meets a variety of communication needs.

You can eliminate the hassle of dealing with documents and spreadsheets, as clean data is readily accessible. With over 30 metrics available, you can evaluate the impact of your initiatives precisely as you wish. This communication tool is designed specifically by communications professionals for their peers in the field. Discover how mentions and publication reach influence your share of voice. Monitor your brand’s performance in terms of headline mentions compared to competitors. Set up personalized alerts for brand mentions and shifts in share of voice that suit your schedule. Enjoy a real-time dashboard that showcases your brand’s association with relevant keywords. Stay informed about your competitors' activities regarding trending topics like employment and policy. Linking your Google Analytics account is straightforward, allowing you to get started in just two simple steps. Assess the effect of articles about your brand on your website traffic. Identify which sources or publications have driven traffic and contributed to user growth. Additionally, take advantage of the newly launched Twitter insights tailored for your brand. This comprehensive approach ensures you remain ahead of the curve in understanding your brand's media presence.

Discover all the essential resources required to garner media attention effortlessly. Presscloud offers a straightforward solution for promoting your business through press releases, allowing you to reach an impressive network of 8,000 journalists. With Presscloud, you can streamline all your public relations efforts within a single platform. It enables you to establish multiple online newsrooms for your clients, providing journalists with easy access to the latest news and media kits from various companies. By consolidating all corporate announcements in your personalized online newsroom, you create a resource that is both organized and readily available for the media and your internal team. Take control of your media relationships and enhance your visibility in the press using Presscloud today. Thanks to our innovative AI tools, distributing your press release becomes a more efficient and effective process. Our AI-driven generator aids in crafting engaging and pertinent press releases, ensuring that your messages are targeted toward the appropriate journalists and publications. Remember, your content only gains newsworthiness if editors consider it relevant, and Presscloud guarantees that you can connect with your desired audience in a credible manner without incurring any costs. Moreover, with the ability to track engagement and responses, you can continually refine your media strategies for even better results.

PR teams can measure and showcase the media coverage they have earned. You can use automated screenshots and PR metrics to improve your reporting. Trusted by thousands of agencies and in-house teams around the globe. In 2014, the company was founded.

The Critical Mention Earned Media Suite offers the most reliable and up-to-date media monitoring for global TV, Radio and Online News. It also includes robust earned media analytics, the most accurate and regularly updated media contact and influencer databases.

Onclusive is a data science company that specializes in marketing and communications. We use artificial intelligence to determine which strategies are most effective for business results and then leverage advanced marketing technologies to deliver brand's most valuable content at scale to the intended audience. This results in thousands of high-performance campaigns all over the globe. Onclusive empowers you to be smarter. We empower you to improve performance and to demonstrate value. Communications can be the hero. We combine reach and frequency with credibility. The key questions are answered by Onclusive. What is the story? What story should you tell and who should it be told? What is the impact? Are you moving in the right direction?

Experience media monitoring that stands out from the crowd. Transition to Nexis Newsdesk™, a comprehensive media analytics platform designed to streamline your needs. This award-winning tool enables you to search, analyze, track, and distribute valuable media insights all within one interface. Each day, you gain access to millions of curated news articles and online content. Additionally, you will receive timely news alerts, empowering you to keep a close watch on your brand, competitors, and industry trends, ensuring you stay informed and ahead of the curve. With Nexis Newsdesk, you can transform the way you engage with media intelligence.

The Notified PR platform powers your communications with social listening and media monitoring, a media contacts database, GlobeNewswire press release distribution, newsroom publishing, and PR measurement. It’s built to support your PR workflow with integrated, user-friendly tools in one place – no more disconnected systems and logins. Real-time data and analytics flow seamlessly, providing you with a unified data layer and a single source of truth to help you measure your performance and ROI across social media and earned media. Our technology innovates at the speed of communications, taking advantage of artificial intelligence (AI) to quickly surface actionable insights so you can make more informed business decisions. GlobeNewswire is integrated within the Notified PR platform, giving you access to one of the world’s largest newswires -- choose from more than 1,000 newslines to target your news by geography, industry, and media type.

We provide tools to help you keep track of, comprehend, and shape the environment you operate in. By equipping public relations, communications, and marketing teams with a user-friendly all-in-one product suite, fueled by AI-powered insights, we enable them to excel. In a fast-paced, always-connected world, the responsibilities of a marketer are never truly complete; that's why our range of products is specifically designed to assist you in maintaining control over your digital strategy and evaluating marketing effectiveness. Our comprehensive suite addresses the challenges that contemporary PR, communications, and marketing specialists encounter. With insights and workflows strategically crafted to enhance your social media and digital marketing initiatives, you gain a competitive edge. Enjoy the benefits of a versatile solution that enables you to track social media mentions that matter, allowing you to stay ahead of competitors. Moreover, with unlimited ad-hoc searches and no restrictions on volume across over 20 channels, including various social networks, your social listening abilities will be unparalleled. This holistic approach ensures that you are not only reactive but also proactive in your marketing endeavors.

Hypefactors is innovating in media tech. Our in-house team of global experts is developing the next-generation technology for media reputation. Hypefactors is a technology company based in Copenhagen. We offer tech for greater media impact. This includes all the tools needed to automate and simplify the work, as well as all the facts required to document the results. It's all-in-one, and it's very easy. Hypefactors is listed at Nasdaq First North Denmark. One tool. One login. All you need. Easy to use and intuitive. Hypefactors is a one stop platform that covers all the facts and features required by earned media professionals. You can save time, reduce costs, and improve results. Hypefactors is a platform that combines data, analytics and technology to create a seamless and user-friendly experience for earned media professionals. It's easy to get started, and we tailor the solution for your specific needs.

U.S. and international broadcast monitoring and reporting. TVEyes is a search engine specifically designed for radio and television. Searches can be used to quickly find and pinpoint the broadcast coverage you are looking for by keyword or sophisticated search logic. It doesn't matter if you're a novice or a seasoned searcher, it allows you to keep clients and leaders informed when they appear on TV. You can also conduct media research, train executives, create reports and alert account teams about new coverage. TVEyes provides lightning fast alerts so PR professionals are not caught off guard. They are able to quickly address emerging issues, respond to requests within minutes of airing, and cut down on potential problems. Internal clients love the ability to share information as it happens. TVEyes allows you to search all broadcasts, no matter if they are local, U.S., or international. We monitor more than 2500 TV and radio stations in 16 languages around the globe every day.