Best Performance Marketing Tools for Outbrain

Since many years, we have been involved in affiliate marketing. We have created many tools to assist our former employer, including conversion tracking, data reporting, affiliate link testing and automation of content sorting through algorithms. We finally created an integration that links our affiliate conversion data to Google Analytics in January 2017. Wecantrack was founded in January 2019 by two affiliates who saw the potential of this tool and more integrations. We can track is our passion and we are happy to help clients set up conversion tracking. With so many restrictions and increased competition, affiliate marketing is becoming more difficult every year. However, it is essential to be able monitor every channel and element of a website.

Track, Test and Optimize all your marketing with One tool: CPV Lab. CPV Lab serves as an ad tracking software, benefiting affiliate marketers and media buyers in monitoring their marketing performance across multiple channels. Enjoy seamless integration with popular advertising platforms such as Google Ads, Facebook Ads, TikTok Ads, Microsoft Ads, CJ, Clickbank, facilitated through API connections. Benefit from seamless server-to-server (S2S) integrations with over 200 affiliate networks and traffic sources, including Taboola, PropellerAds, MaxWeb, Mgid, and many more. Harness the capabilities of CPV Lab's affiliate link tracker to simplify your marketing operations: Consolidate all campaign data into a single dashboard for easy access. Conduct split testing on your offers and landing pages. Employ multivariate testing of your landing pages using MV Lab. Access cost and conversion information conveniently in one location. Utilize cookieless tracking through direct tracking methods. Leverage the power of data analytics to optimize your campaigns and maximize return on investment (ROI). Detect and filter out fraudulent activities with dedicated Bot and Proxy filtering . Choose between self-hosted or cloud-based tracker

All marketing data connected. Every marketing touchpoint has a value and ROAS. Multi-touch marketing attribution models. All your marketing data and metrics can be imported into any tool. Optimize your marketing ROI across all channels. Marketers can increase their marketing ROI by connecting all marketing data to our marketing attribution platform. This allows for a 15-44% increase in marketing ROI. You can measure ROI for each channel, campaign, keyword, and creative. Be sure to account for cancellations, returns, and offline conversions. Automate all marketing data collection and reduce time spent formatting and preparing. Instead, focus on insights. Our advanced marketing attribution software makes it easy to access all your data wherever and whenever you need it. Our connectors and APIs make it easy to consume data in any tool. Analyze customer journeys across all touch points and optimize them. Our budget optimiser and marketing attribution software will help you save time while optimizing your budgets.

Plat provides lead distribution and ad tracking services. The platform is fully customizable and offers turnkey solutions for end-to-end performance marketing. Plat’s ad management tools allow you to monitor visits, clicks, and conversion with real-time reporting that shows dozens of metrics. Our real-time ad tracking capabilities help you stay organized with an all-in-one dashboard. You can consolidate Plat with other platforms to seamlessly oversee and manage all your campaign metrics. In addition, you can download detailed data from various sources. Seamlessly monitor and manage all your campaign metrics and traffic through one software. Manually optimize your campaigns and traffic distribution or allow our software to auto-optimize based on your rules, ROI, and profit. With the help of AI, Plat offers advertising tracking software that enhances, optimizes, and automates your campaigns.

TheOptimizer was designed by industry veterans with over a decade of experience. It is a centralized automated campaign management system. Automate your campaigns optimization process to increase your ROI, save time and make more money. Automate your campaigns optimization process using accurate campaign analytics. Flexible automatic rules, smart list and other tools are available to automate the process. Protect your adspent with 24/7 rules at campaign, widgets, and creatives levels. Based on the performance of your campaign, you can automatically adjust budgets and bids. You can clone your native campaigns in a few clicks without having to start everything again. Automate your optimization process completely based on accurate campaign data, using rule-based optimization actions, and more. You can quickly update and set publisher and/or camapign bids without needing to log into your traffic source. You can automatically monitor and pause low performing/saturated creativitys using createive level rules.

ThriveTracker, known as "The Ultimate Mobile & Web Tracker for Media Buyers and Performance Marketers," stands out as the leading performance marketing tracking solution tailored for today's high-volume media buyers, agencies, affiliates, and direct response marketers. This platform not only provides top-tier customer support but also offers a 14-day free trial, making it easy for users to experience the simplicity of building, tracking, analyzing, and optimizing campaign traffic through its cutting-edge user interface. Additionally, ThriveTracker uniquely offers both self-hosted and cloud-based options, with the latter utilizing the secure and expansive infrastructure of Amazon Web Services. By concentrating on campaign management, ThriveTracker allows you to devote your energy to outpacing competitors, refining strategies, and scaling your efforts. As a ThriveTracker user, you can finally say goodbye to cumbersome Excel spreadsheets and dismiss those costly tracking alternatives. Our comprehensive tracking platform equips you with all the essential tools required for success, ensuring that your marketing efforts are as efficient and effective as possible. With ThriveTracker, you can streamline your processes and focus on what truly matters: driving results.

Squaredance is an affiliate marketplace that helps DTC brands grow their sales and attract new customers. We provide a complete solution that will power digital marketers' needs. Connect your digital store, launch unlimited campaign, match with media experts, attribute, track performance, optimize campaigns. Plus, you only pay for sales. No hidden fees or monthly contracts. - A Partner Marketing Platform for DTC Brands that use Shopify - Allows you to work with experts media buyers, publishers, and creators on your next campaign to drive sales Only pay for sales It is free of monthly fees and contracts. Its dashboard allows you to track every campaign, channel and partner as well as every sale. - Prospect, onboard, and launch campaigns using machine learning Native messaging platform to make it easy to communicate with potential affiliate partners