mediasmart Description

mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication.

Pricing

Pricing Starts At:
mediasmart.io/pricing-plans
Pricing Information:
mediasmart.io/pricing-plans

Integrations

API:
Yes, mediasmart has an API

Reviews - 4 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
mediasmart mobile (now part of Affle group)
Year Founded:
2005
Headquarters:
Singapore
Website:
mediasmart.io
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Media

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Product Details

Platforms
SaaS
Type of Training
Documentation
Live Online
Webinars
Customer Support
24/7 Live Support
Online

mediasmart Features and Options

Ad Server Software

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

mediasmart User Reviews

Write a Review
  • Name: Anonymous (Verified)
    Job Title: Cofounder
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Great functionality and support

    Date: Mar 26 2021

    Summary: I am quite impressed with their detailed documentation and prompt support. Overall easy UI vs. other DSPs and helps me do a lot more type of campaigns. Configuring proximity campaigns and optimising them is super easy. I liked the incrementality features they showed me though I didn't get to use them as many times

    Positive: 1. The DSP supports multi use cases and it helped me create brand, performance and CTV campaigns.
    2. I like their proximity and location audience features.
    3. Their AM was super supportive and helpful to train me and help me get started.

    Negative: None for an agency like us. I feel performance advertisers with stringent KPIs will need to a lot of active optimisations to make this to work for them well.

    Read More...
  • Name: Amitabh K.
    Job Title: Co-Founder
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: Deployment
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Excellent supply & easy / transparent dashboard

    Date: Mar 25 2021

    Summary: Its been a great addition for our agency, helped us save great margins and scale our brand business massively over last 3-4 months.

    Positive: - Convenience of us & at par excellence on inventories accessible
    - Offline/ Online audience access
    - CTV & HH sync - new age tech - very easy to use
    - Location targeting and dashboard

    And a very friendly team which educates you and handholds as well on onboarding.

    Negative: - Lack of YT inventory.
    While there are not many cons in our recent usage of this platform , i believe non presence of youtube makes it differ from DV360.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Assistant Manager
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 10,000 - 19,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Good DSP

    Date: Mar 30 2021

    Summary: Overall good experience.. happy with the ease of use and the transparency the platform offers. Would recommend.

    Positive: 1. Easy to use
    2. Good supply
    3. Transparent
    4. CTV with household sync is a great tool to reach out to incremental audience.

    Negative: It's a good tool, no doubt. Does it stand out among others in the market.. not too sure.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: Marketing lead
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Capabilities are really impressive and gives significant scale

    Date: Mar 30 2021

    Summary: 4.5/5

    Our major media spends have moved from other platform to here once we realized the true potential of omnichannel audiences and cross screen advertising.

    Positive: 1. Household sync - CTV + mobile
    2. Transparency - love it how simple and easy and transparent the platform is
    3. We just signed up and started campaigns

    Proximity Marketing is something that we yet have to try.

    Negative: Access to knowledge base was tricky and then once we got an AM support, all of it became very easy.

    Read More...
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