MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.
In January of 2026, MikMak was acquired by SPINS, bringing together two category leaders in commerce intelligence and best-in-class data and insights. The combined entity provides brands with an unrivaled, unified view of availability, point-of-sale performance, and consumer behavior, globally and in real-time.
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Switcher Studio allows you to capture video from multiple angles and edit it in real-time. This will allow you to connect with your community in a more engaging way. You can stream it live or save it for later. Your audience will be attracted to you with relevant content. Make it look great. There's no need to purchase, lug or learn largeequipment. Switcher is compatible with iPads and iPhones. Switcher is so intuitive that anyone can create amazing video with it. You don't need to hire outside videographers or producers. It takes an hour to edit every minute of edited video. Every minute of live-editing takes, well, one second. You can share every moment, live or recorded, external or internal, with video -- no matter what it holds.
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Popshop Live
Discover an innovative approach to selling and shopping that transforms the experience for both sellers and buyers. Vendors can launch their own live-streaming pop-up events, allowing them to connect directly with audiences and sell their products in real time. Meanwhile, shoppers can explore various boutique stores, follow their favorites, and engage in live shows where they can interact with sellers and discover one-of-a-kind items. Setting up your store is straightforward, enabling you to curate your inventory and begin selling quickly. Plan your live-streaming events ahead of time, or go live spontaneously from anywhere using just your smartphone. During your show, you can highlight products, engage with customers in real time, respond to inquiries, run giveaways, or even invite a guest to co-host alongside you. You can effortlessly add new product listings while your stream continues without interruption. We handle all aspects of payment processing and shipping logistics. Tune into stores that broadcast weekly, offering a variety of items, from stylish apparel for all genders to vintage and contemporary fashion, streetwear, footwear, accessories, jewelry, tech gadgets, home essentials, wellness products, beauty items, athleisure wear, art, books, collectibles, toys, music, and so much more, ensuring there's something for everyone. With this new platform, the shopping experience becomes more dynamic and engaging than ever before.
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Firework
Want to engage your customers better? At Firework, we're dedicated to helping you do just that. Our state-of-the-art video commerce solution is designed to help brands, retailers, and publishers create interactive and engaging experiences on their digital storefronts.
With Firework, you'll be able to showcase your products in a compelling way that drives sales and fosters deep emotional connections with your customers. Our powerful livestream and shoppable video technologies enable you to create a seamless shopping experience that's both fun and informative, making it easy for your customers to discover and purchase your products.
But the benefits of Firework don't stop there. Our platform also provides critical insights into customer behavior and preferences, helping you optimize your marketing strategies and drive even greater success. Plus, our user-friendly interface and seamless integration with your existing tech stack make it easy to get started, no matter what level of tech expertise you have.
At Firework, we're passionate about helping you engage your customers in a way that drives real results for your business. We are powering over 1000 brands like Walmart, Samsung, L'Oréal, Guess, Vogue etc. Request a demo today
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