TagControl Description
Unknown vendors have access to your data every time you add a tag on your website. You can quickly identify which tags are a security risk and block them by clicking one button. Marketers need martech tools in order to build more successful digital campaigns. However, for every tool you add to your site, many unknown vendors gain access to your data. TagControl reduces this risk. Watch the video. If you're like most enterprise businesses, your marketing team has a large martech stack. This stack is powered by tags that you add to your site. These tags allow vendors to access the data they need in order to fulfill their obligations to you. They often allow access to unknown parties. Additional tags hidden in the code of your martech vendors' tags allow your partners to access your user data without your permission. These are known as piggyback tags and can cause security problems, violate privacy laws and degrade user experience.
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