SoMe Index Description
Introducing SoMe Index, the definitive tool for benchmarking and contrasting the performance of publishers. Unlike traditional methods that rely on sample data and approximations, SoMe Index leverages genuine and precise social engagement metrics associated with publishers' articles and posts. Since engagement metrics have a strong correlation with traffic statistics, we assert that SoMe Index provides the most reliable means of comparing different publishers. It captures all visible interactions across major social media platforms, including Likes, Comments, and Shares on Facebook posts, along with activity surrounding a story that may not even be tied to the publisher’s own posts. While we analyze four platforms, Facebook remains the dominant force in this space, driving more traffic to news websites than any other source, including Google. This innovative index empowers publishers to quickly and effectively assess the media landscape, enhancing their strategic decision-making. By utilizing SoMe Index, publishers can gain insights that were previously hard to quantify.
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Integrations
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Company Details
Company:
EzyInsights
Year Founded:
2011
Headquarters:
Finland
Website:
ezyinsights.com/introducing-some-index-from-ezyinsights-the-new-benchmark-for-publishers/
Media
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Product Details
Platforms
Web-Based
Types of Training
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Online Support
SoMe Index Features and Options
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