Salesforce Marketing Cloud Intelligence Description
Enhance your spending efficiency and boost customer interaction through consolidated performance metrics, streamlined reporting, and intelligent AI-driven insights designed for cost reduction.
Establish a dynamic analysis framework that generates fresh insights by utilizing a comprehensive library with over 170 connectors, allowing seamless data intake from leading advertising, commerce, CRM, and database providers. Your IT department will experience increased productivity thanks to the continuous maintenance of these connectors and straightforward installation, enabling you to input your credentials and begin integrating your cross-channel marketing performance in a matter of minutes.
While reporting and dashboards provide an overview of overall performance, actionable insights are equally crucial for strategic decision-making. With Einstein, you can focus on specific KPIs that require enhancement and develop a constant stream of AI-derived insights. This capability empowers you to address overarching inquiries, such as strategies for decreasing expenses by minimizing your CPM, or conducting a deeper analysis to identify which creative elements produced the most significant outlier effects in your latest campaign. By evaluating all your data, Einstein prioritizes insights based on their potential to drive engagement, ensuring you make informed choices to optimize your marketing efforts effectively.
Salesforce Marketing Cloud Intelligence Alternatives
Grafana
Grafana Labs provides an open and composable observability stack built around Grafana, the leading open source technology for dashboards and visualization. Recognized as a 2025 Gartner® Magic Quadrant™ Leader for Observability Platforms and positioned furthest to the right for Completeness of Vision, Grafana Labs supports over 25M users and 5,000+ customers.
Grafana Cloud delivers the full power of Grafana’s open and composable observability stack—without the overhead of managing infrastructure. As a fully managed SaaS offering from Grafana Labs, it unifies metrics, logs, and traces in one place, giving engineering teams real-time visibility into systems and applications. Built around the LGTM Stack—Loki for logs, Grafana for visualization, Tempo for traces, and Mimir for metrics—Grafana Cloud provides a scalable foundation for modern observability.
With built-in integrations for Kubernetes, cloud services, CI/CD pipelines, and OpenTelemetry, Grafana Cloud accelerates time to value while reducing operational complexity. Grafana Cloud also supports OLAP-style analytics through integrations with data warehouses and analytical engines like BigQuery, ClickHouse, and Druid—enabling multi-dimensional exploration across observability and business data. Teams gain access to powerful features like Adaptive Metrics for cost optimization, incident response workflows, and synthetic monitoring for performance testing—all within a secure, globally distributed platform. Whether you’re modernizing infrastructure, scaling observability, or driving SLO-based performance, Grafana Cloud delivers the insights you need—fast, flexible, and vendor-neutral.
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DashboardFox
Dashboards, codeless reports, interactive visualizations, data security, mobile access and scheduled reports.
DashboardFox is a dashboard- and data visualization tool for business users. It comes with a no-subscription pricing plan. You only pay once and the software is yours for life.
DashboardFox can be installed on your own server behind your firewall. Are you looking for Cloud BI? We offer managed hosting, but you retain ownership of your DashboardFox data and licenses.
DashboardFox allows users to drill down and interact with live data visualizations through dashboards and reports. Without requiring any technical knowledge, business users can create new visualizations in a codeless builder.
Alternative to Tableau, Sisense and Looker, Domo. Qlik, Crystal Reports, among others.
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Qrvey
About Qrvey
Qrvey pioneered multi-tenant self-service analytics for SaaS companies and now leads the evolution toward AI-driven, autonomous analytics. With over 20 years of experience, we provide industry-leading guidance and support, ensuring our clients achieve their analytics goals. Our deep understanding of multi-tenant SaaS architecture and comprehensive services make us the partner of choice for SaaS leaders.
About Qrvey Platform
Qrvey is the embedded analytics platform designed specifically for SaaS companies. Qrvey offers insight, agility and growth.
Insight for your customers
· True self-service with unlimited customization
· AI-driven insights
· No-code workflow automation
Agility for your product team
· End-to-end embedded analytics platform
· Native multi-tenant security
· Flexible multi-cloud deployments
Growth for your business
· Flat-rate pricing for scale
· Unmatched monetization opportunities
· Embedded services
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Improvado
Improvado, an ETL solution, facilitates data pipeline automation for marketing departments without any technical skills. This platform supports marketers in making data-driven, informed decisions. It provides a comprehensive solution for integrating marketing data across an organization.
Improvado extracts data form a marketing data source, normalizes it and seamlessly loads it into a marketing dashboard. It currently has over 200 pre-built connectors. On request, the Improvado team will create new connectors for clients.
Improvado allows marketers to consolidate all their marketing data in one place, gain better insight into their performance across channels, analyze attribution models, and obtain accurate ROMI data.
Companies such as Asus, BayCare and Monster Energy use Improvado to mark their markes.
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Company Details
Company:
Salesforce
Year Founded:
1999
Headquarters:
United States
Website:
www.salesforce.com/products/marketing-intelligence/
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Webinars
In Person
Customer Support
Business Hours
Online Support
Salesforce Marketing Cloud Intelligence Features and Options
Reporting Software
Customizable Dashboard
Data Source Connectors
Drag & Drop
Drill Down
Email Reports
Financial Reports
Forecasting
Marketing Reports
OLAP
Report Export
Sales Reports
Scheduled / Automated Reports
Business Intelligence Software
Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Key Performance Indicators
Natural Language Generation (NLG)
Performance Metrics
Predictive Analytics
Profitability Analysis
Strategic Planning
Trend / Problem Indicators
Visual Analytics
Marketing Analytics Software
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Dashboard Software
Annotations
Data Source Integrations
Functions / Calculations
Interactive
KPIs
OLAP
Private Dashboards
Public Dashboards
Scorecards
Themes
Visual Analytics
Widgets
Big Data Platform
Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates
Data Visualization Software
Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery
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