Plauti
Plauti builds native data-quality applications that run entirely within your CRM environment. No data is sent to external servers or third-party processing services, and there’s no parallel infrastructure to maintain. Your data stays where it belongs: under your control, behind your security perimeter, governed by your own access model.
For Salesforce, Plauti addresses the full lifecycle of data quality:
> Prevention at entry: Real-time duplicate detection alerts users as they type, blocking bad data before it’s created.
> Detection from external sources: Identify duplicates coming from integrations, imports, and APIs, so data quality doesn’t degrade over time.
> Batch remediation at scale: Run powerful batch jobs to find, review, and merge existing duplicates, with full audit trails for compliance and governance.
> Contact data verification: Validate email addresses and phone numbers before they’re saved to reduce bounces and failed outreach.
All processing runs natively on Salesforce infrastructure. Plauti respects your existing profiles, roles, and permission sets, so there’s no separate login, no data synchronization layer, and no new security surface to harden.
For Microsoft Dynamics 365, Plauti provides similar control over duplicates with real-time alerts, API-driven detection, batch processing, and cross-entity matching. It’s designed for CRM admins and data stewards who need direct, immediate control over data quality without waiting on developers, external consultants, or long IT ticket queues.
Learn more
Okyline
Okyline is an Executable Data Design (EDD) platform focused on executable validation contracts and operational data quality control.
Rather than managing separate specifications, validation code, tests, and monitoring dashboards, Okyline centralizes validation and quality supervision around a single readable executable contract acting as the operational reference for enterprise data flows.
The same contract powers deterministic validation, advanced business invariant checks, multi-format execution, data quality gates, and historical quality analytics across APIs, events, files, LLM structured outputs, and distributed operational systems.
Contracts are designed directly from annotated sample data, making validation rules immediately understandable for developers, architects, QA teams, and business analysts.
The Community Edition includes the public specification, a free Java runtime engine, a Claude AI assistant for contract generation, and an online studio supporting executable JSON validation contracts and JSON Schema transpilation.
The Enterprise Edition adds native validation for JSONL, XML, CSV, FIXED, and EDI flows together with operational quality dashboards and data quality gates, without requiring databases or centralized infrastructure.erprise Edition supports direct validation of JSON, JSONL, XML, CSV, FIXED, and EDI flows with operational quality dashboards and analytics, without databases.
Learn more
DemandTools
The leading global tool for data quality that is trusted by countless Salesforce administrators is designed to significantly enhance productivity in handling extensive data sets. It enables users to effectively identify and remove duplicate entries in any database table while allowing for mass manipulation and standardization across multiple Salesforce objects. By utilizing a comprehensive and customizable feature set, DemandTools enhances the process of Lead conversion. This powerful toolset facilitates the cleansing, standardization, and comparison of records, streamlining data management tasks. Additionally, with Validity Connect, users gain access to the EmailConnect module, which allows for bulk verification of email addresses associated with Contacts and Leads. Instead of managing data one record at a time, you can handle all elements of your data in bulk with established, repeatable processes. Records can be deduplicated, standardized, and assigned automatically as they are imported from spreadsheets, entered by end users, or integrated through various systems. Clean data is crucial for optimizing the performance of sales, marketing, and support teams, ultimately boosting both revenue and customer retention. Furthermore, leveraging such tools not only simplifies data management but also empowers organizations to make data-driven decisions with confidence.
Learn more
WinPure Clean & Match
Clean & Match, WinPure's award winning data cleansing and data matching software suite is designed to improve the accuracy of consumer or business data. This software suite can be used to clean, correct, and deduplicate mailing lists, spreadsheets, CRMs, and databases.
WinPure™, Clean & Match will save your business money and time.
* Increase accuracy of any list, spreadsheet, database, CRM, etc.
* Windows software is locally installed so you don't have to worry about security. All processing takes place on your own systems.
* Use built-in phonetic and fuzzy match algorithms to save hours cleaning duplicate records from your databases or lists.
* Low-cost licences with World Class Support & Training.
* Free Demo with Live Online Training Available
Learn more