Redbasil Description
Redbasil's vision is to change the way small businesses in food and beverage ecosystems connect, discover and transact with one another. Redbasil's B2B marketplace is asset-light and features a curated list of 10k+ ingredients, high-quality food suppliers, and was vetted by top industry chefs and kitchens. Mobile-app-based digital storefront, procurement and order fulfillment, as well as payment transactions, allow for simple, fast and accurate operations. We surveyed 120+ restaurants and found that 88% of them rely on text messages and phone calls to place orders. More than 7 out 10 respondents demanded greater transparency and better price discovery on the market. 65% of respondents also mentioned difficulty reconciling invoices. However, most suppliers are facing working capital constraints and delayed payment.
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