Profound Description
A vast number of consumers, in the hundreds of millions, are utilizing AI Search tools like ChatGPT and Perplexity to find brands and products. Profound has created the pioneering analytics platform designed to assist enterprise brands in comprehending and enhancing their presence in AI Search results. Merely ranking on the first page of Google is now insufficient. In fact, less than 50% of the sources referenced by AI answer engines appear in the top ten search results. This shift is due to emerging factors that are reshaping content visibility across AI platforms. With Profound, you can uncover these critical factors. Our technology is among the most advanced for analyzing how brands are represented on AI platforms. You can effectively manage public sentiment regarding your brand and identify any misinformation. We guide you on where to concentrate your efforts to improve both the frequency and positivity of your appearances. Brands leverage our insights to refine their marketing, public relations, content creation, and social media strategies, ultimately leading to a more impactful presence in the evolving digital landscape. As AI continues to transform how consumers search for information, staying ahead of these changes is essential for brand success.
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Profound Makes ChatGPT Tracking Actually Simple Date: May 02 2025
Summary: Profound has transformed how we monitor AI search engines. The Conversation Explorer alone is worth the price. Their support team responds quickly, and they regularly add features based on user feedback. I wouldn't want to track our AI tools without it.
Positive: As someone monitoring AI usage across our team, Profound has been a lifesaver. The Conversation Explorer feature is absolutely great - it lets me see exactly how people are talking with ChatGPT and spot patterns I'd never notice otherwise. The dashboard visualizes everything clearly, making reporting to management painless. Integration with our existing tools was surprisingly easy.
Negative: Setting up some of the advanced tracking features wasn't intuitive at first.
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