Poplar Reviews

Poplar Description

Create direct mail campaigns in minutes. Poplar is an API-enabled platform that allows brands to create dynamic, personalized direct mail campaigns. Our platform makes it easy to set up and deploy programmatic campaigns as well as one-time campaigns. It also connects to leading marketing automation platforms, cloud connectors, and e-commerce stores. You can customize imagery and text in a 1-to-1 fashion using dynamic HTML templates that support a variety of formats. Direct mail is a great way to reach abandoned cart site visitors. You can upload custom lists and create cross-sell triggers or existing customer triggers. There are many options for cadence, speed, and postage options. You can mail one piece or a million pieces at the best-in-class per-piece rates. There are no subscription fees or SaaS fees. Multivariate testing capabilities built into the platform allow marketers to optimize for any number of channels factors efficiently and easily.