Minerva Description

Minerva serves as an AI-driven marketing platform tailored for leaders and teams within both consumer and B2B brands. Its advanced tools integrate a company's proprietary customer data with Minerva’s consumer insights to enhance records, standardize target audiences, and reveal various customer attributes and segments. Users are empowered to inquire about their audiences and marketing campaigns, evaluate performance metrics and funnels, and leverage AI agents to formulate hypotheses, outline campaign strategies and creative briefs, as well as organize activations across various channels like advertising, direct mail, and customer engagement. Furthermore, the platform facilitates measurement, reporting, and streamlined data workflows for enterprise-level teams utilizing its data and identity solutions. Designed with the goal of aiding marketers in comprehending consumer behavior, strategizing and executing campaigns, and assessing outcomes, the available functionalities and linked channels may vary based on individual configurations. With its comprehensive offerings, Minerva stands out as a vital tool for marketing professionals aiming to optimize their initiatives.

Pricing

Pricing Information:
The Growth tier for 50,000 records under management is $12,000 per year with annual billing, or $14,400 per year billed monthly ($1,200 per month); a 12-month commitment applies. Additional records are listed at $0.24 each. Enterprise pricing is custom.
Free Trial:
Yes

Integrations

API:
Yes, Minerva has an API

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Company Details

Company:
Minerva BI
Year Founded:
2023
Headquarters:
United States
Website:
www.minerva.io

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Product Details

Platforms
Web-Based
Types of Training
Training Docs

Minerva Features and Options

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