Market Leader Description
One solution to generate leads that will turn them into clients. Market Leader is the author of the definitive guide to lead generation and technology for residential real estate. Market Leader offers innovative cloud-based technology as well as marketing solutions to real estate professionals in the United States and Canada. Market Leader serves thousands of real estate agents, brokers, and franchisors by providing complete, end-to-end solutions that help them grow and manage their business. Smart Lead Technology powers Market Leader's subscription-based real-estate marketing software. This includes websites, CRM and thousands of professionally-designed assets. It also provides the systems and training that agents need to convert prospects into clients and achieve their transaction goals.
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Market Leader User Reviews
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Tons of Pro Features and Constantly Improving Edited: Jan 24 2023
Summary: I have used this software from its infancy, and have seen the developers' commitment to innovation and ease-of-use for the Realtor out there trying to run his/her business. There are always a few glitches with ANY software, but Market Leader has proven to me (a seasoned agent) they are willing to take advice from agents in the field. I'm a former marketing exec, so the suite of marketing tools is amazing, and light years ahead of others, but some of the 'copy' and images are slightly dated. That said, I can make my own, and use my own. Love the automation features and the alerts when someone is browsing my site (within seconds!). I'm able to quickly and accurately determine how effective my marketing is. By the way, some of these 'circles' on the chart aren't checked.. why? ML does all that! Android, iOS, API etc. are all functional. Let's check those off, shall we?
Positive: Love the automation features and the alerts when someone is browsing my site (within seconds!). I'm able to quickly and accurately determine how effective my marketing is. Suite of marketing tools and customizable mailing list features, etc.
Negative: Unable to text or use SMS directly from the platform. I would love to be able to TEXT properties, or property alerts, directly to my clients at the tap of a button. ML does NOT have that feature native... you can work around it, but that's annoying!
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