IP Geolocation API Description
You can personalize your website by using dynamic banners in the user’s native language and his IP address. This will allow you to offer unique experiences to even first-time visitors. Geo-targeting is a key tool in online marketing. It allows advertisers to target customers based on their country, region, and even city. Before you can take steps to protect yourself, you must block those who attempt to access your website anonymously. To protect your infrastructure from cyber attacks, assess potential risky situations and give them a score by assessing the origin country, proxy, or Tor usage. Ensure that no API call is made outside your internal network by tracking users' IP address and establishing rights and permissions based on location -- that way better protecting and preventing the leakage of your most confidential, classified, or commercially-valuable data.