IBM Business Analytics Description
It's a data-driven economy. Organizations that draw insights from enterprise data have a competitive advantage. You need to have access to high-quality, up-to-date data and analysis in order to keep up with market changes and make better strategic decisions. Business analytics allows you to make confident business decisions based on real metrics and insights. It also takes the guesswork out decision-making. IBM Business Analytics combines advanced data analytics and AI to enable you to make smarter, faster and more accurate data-driven business decisions. No matter what business area you are in, whether it is finance, HR, marketing, sales or IT, our solutions can provide data insights, budgeting, forecasting and business intelligence (BI). This allows you to eliminate data and process silos, and accelerate user adoption. Predictive insights and enhanced decision-making are possible with IBM Business Analytics.