4.5 out of 5 stars
(939 Ratings)
CTM is a cloud-based conversation analytics and lead management platform designed to connect marketing attribution with customer communications and sales outcomes. Formerly known as CallTrackingMetrics, the software provides call tracking, conversation intelligence, lead routing, and contact center functionality. Its call tracking technology uses dynamic number insertion to attribute incoming calls to specific advertising campaigns, keywords, websites, and marketing channels. The platform also tracks SMS conversations, website form submissions, and online chats to provide a consolidated view of customer engagement. AI-powered analytics automatically transcribe, summarize, score, and analyze conversations to identify customer sentiment, purchasing intent, and potential sales opportunities. CTM includes AI voice agents that can answer inbound calls, qualify prospects, schedule appointments, and route inquiries to appropriate team members. Workflow automation tools support lead distribution, customer follow-ups, notifications, and CRM updates based on configurable business rules. Its reporting capabilities include real-time dashboards, advertising ROI analysis, agent performance monitoring, and campaign attribution reports. CTM integrates with marketing, analytics, and CRM platforms through native integrations, APIs, webhooks, and customizable automation tools.
Learn more about CTM
4.5 out of 5 stars
(85 Ratings)
MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.
In January of 2026, MikMak was acquired by SPINS, bringing together two category leaders in commerce intelligence and best-in-class data and insights. The combined entity provides brands with an unrivaled, unified view of availability, point-of-sale performance, and consumer behavior, globally and in real-time.
Learn more about MikMak
Adbeat
Adbeat offers exceptional insights into the intricate realm of digital marketing. It's no surprise that top-tier companies such as Box, Ancestry, and Lending Tree rely on Adbeat for their advertising strategies. This platform enables advertisers to analyze their direct competitors' approaches and performance. In addition to monitoring ads and the messaging strategies employed, Adbeat provides detailed information about traffic sources, including media purchasing methods and the publishers involved in ad placements. As your business expands, Adbeat guides you in optimizing your advertising expenditures. Transforming raw advertising data into actionable competitive insights is a complex task, necessitating the operation of over 40 data centers and hundreds of advanced servers. With Adbeat, you can uncover your rivals' most lucrative publishers, effective ad copy, and high-converting landing pages. By emulating these successful strategies, you can enhance the profitability of your display campaigns. Moreover, leveraging competitive insights from a vast pool of more than 15,000 advertisers and publishers empowers you to refine your advertising efforts even further. Ultimately, Adbeat equips businesses with the tools they need to navigate the competitive advertising landscape with confidence.
Learn more about Adbeat
MediaRadar
5.0 out of 5 stars
(1 Rating)
MediaRadar is a recognized advertising intelligence platform that caters to both media sellers and buyers, making it invaluable for anyone involved in advertising purchases or planning. Whether your focus is on broadcast, B2B, or digital advertising, this comprehensive solution transforms complex multimedia advertising data into actionable insights essential for successful media sales. It enables users to identify ideal prospects, analyze their advertising strategies, craft persuasive pitches, and gain a competitive edge in the market. MediaRadar also offers crucial insights that B2B ad sales professionals leverage to enhance their outreach across various media and event sponsorships. By providing precise and actionable advertising insights, MediaRadar empowers marketers to optimize their advertising expenditures effectively, ensuring that every dollar spent yields maximum impact in their campaigns.
Learn more about MediaRadar
