G2 Buyer Intent Description
G2 Buyer Intent data can be used to identify potential buyers so that you can reach them with the right message at just the right time. With the most powerful intent data available, you can sell more often and more often. Find out which companies are researching your product, category and competitors on G2 and then contact the right person at those companies. Reach out to them as they do their research. Because prospects will be more likely to close deals if they have done their research. Buyer Intent data will show you which companies are currently viewing and comparing the G2 profile. This will allow you to plan your outreach timing. Personalize your message. Personalization is key to persuasive marketing. G2 Buyer Intent will let you know which companies are researching your product so you can create ABM campaigns that meet their specific needs.