Discovered Markets Description
Instead of a one-off study, we offer a monthly MAPPING subscription. To create the mapping criteria, we take a detailed look at your business model, current relationships, and target markets. We create highly visual, qualitative and quantitative maps of markets using primary and secondary research. This includes interviews with key market experts.
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Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.
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A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.
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Qualtrics Strategy & Research
A comprehensive software solution for both quantitative and qualitative research, aimed at creating products that resonate with consumers, enhancing market presence, and establishing strong brands that fuel growth. This platform seamlessly integrates advanced quantitative and qualitative research methodologies with robust analytics, offering an intuitive interface that empowers users to make informed decisions that propel their organizations forward. By utilizing a unified research platform, businesses can discover emerging market trends, monitor shifting consumer behaviors, and pinpoint unmet needs to effectively guide their strategic direction. The tool enables quicker, smarter research by merging quantitative and qualitative techniques and analyses, ensuring a holistic understanding of the data. Additionally, it brings data to life with engaging video feedback, facilitating a deeper connection to insights. Users can either create their own research panels or access third-party samples on-demand while easily managing and rewarding panel participants all within the same platform. This innovative approach ensures that every research initiative is streamlined and effective, ultimately contributing to a more dynamic organizational growth strategy.
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Enumerate AI
Enumerate AI serves as a qualitative research platform designed specifically for insights teams within enterprises and market research firms. It facilitates AI-enhanced, as well as human-led and autonomous studies, engaging real human participants. Users can conduct a variety of research methods including in-depth interviews, focus groups, video diaries, longitudinal diary studies, and shopper research, as well as analyze open-ended survey responses and visual content. The platform streamlines the entire research process, managing everything from fieldwork to transcription, translation, coding, theming, analysis, and reporting. Researchers benefit from the ability to organize qualitative data, investigate themes, compare various responses, and link findings back to specific moments in dialogues that provide evidence. Compatible with voice, video, and text data, Enumerate supports research efforts in over 40 languages. While human researchers are ultimately responsible for interpretation and decision-making, Enumerate AI significantly decreases the burden of manual tasks, enabling teams to generate clear and substantiated qualitative insights. This integration of technology not only enhances efficiency but also enriches the quality of research outcomes for organizations.
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Pricing
Pricing Starts At:
$2000/month
Integrations
Company Details
Company:
Discovered Markets
Year Founded:
2019
Headquarters:
United States
Website:
www.discoveredmarkets.com/mapping
Media
Visual Mapping
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Webinars
Training Videos
Customer Support
Business Hours
Online Support
Discovered Markets Features and Options
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