Cascade Insights Description
Cascade Insights specializes in B2B-focused market research and marketing services, aiding companies in capitalizing on opportunities within the B2B technology landscape. In today's marketplace, the sales process has become predominantly self-directed, with a significant 68% of buyers opting to conduct their research independently prior to narrowing down their options. If your website fails to resonate with the priorities of potential buyers or if your content is not easily accessible in their search, you risk missing out on numerous leads. For businesses introducing a new solution that targets a different audience from their existing offerings, conducting buyer persona research can be crucial for launching an effective initial marketing and sales strategy. With a commitment to the B2B tech sector, Cascade Insights proudly serves a diverse clientele, from established enterprise technology leaders to emerging startups, ensuring tailored strategies that meet their unique needs. We maintain our focus exclusively on B2B tech, deliberately steering clear of B2C markets to enhance our specialization and effectiveness.
Cascade Insights Alternatives
Harmoni
A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.
Learn more
Vehicle Acquisition Network (VAN)
Vehicle Acquisition Network (VAN) is an automotive software platform built to help car dealerships acquire high-quality used vehicles directly from private sellers—without relying on auctions. As wholesale prices rise and vehicle availability tightens, VAN empowers dealers with tools to source inventory faster, more profitably, and with greater control.
VAN aggregates local FSBO (for-sale-by-owner) listings, applies real-time market data to assess profitability, and automates communication with sellers at scale. Buyers can manage leads, track seller conversations, and streamline acquisition workflows through an intuitive CRM-style dashboard designed specifically for dealership teams.
For dealers who don’t have dedicated acquisition staff, VAN offers a Managed Buyer program, pairing stores with expert buyers who actively source, engage, and negotiate with private sellers on their behalf—saving time and boosting acquisition volume without internal hiring.
VAN is trusted by hundreds of dealerships across North America—from independent rooftops to franchise groups—looking to beat Carvana and CarMax at their own game. It's the smarter way to buy cars.
Learn more
DoubleCheck
DoubleCheck comprises a team of seasoned analysts and professionals hailing from top research and technology firms. We are fluent in the industry's nuances and adept at converting program insights into actionable strategies. By implementing a well-organized, scalable, and efficient win/loss program, we empower our clients to enhance their win rates through decisions that are informed and impactful, all based on sincere and prompt buyer feedback. Our clients often highlight our distinctiveness, which stems from our extensive collective experience, adaptable program design, personalized support model, user-friendly deliverables, and our capability to thoroughly analyze program outcomes. The process involves comprehensively understanding the elements that affect the results of opportunities and determining the necessary actions to maintain a competitive edge, achieved by systematically gathering and interpreting buyer insights. By leveraging these insights, clients can fortify their product go-to-market strategies and ensure sustained success in their offerings. This holistic approach not only drives immediate results but also fosters long-term growth and adaptation in a rapidly evolving market landscape.
Learn more
Goldpan
The process includes scheduling interviews, conducting them, re-scheduling as necessary, recording discussions, transcribing the content, and applying markup to enhance clarity. It also encompasses data validity checks, extensive research, and the selection of the most effective processes tailored for the task at hand. Engaging in forced ranking interviews yields precise insights, enabling teams to understand the reasons behind lost deals, align their efforts, and prioritize essential information that can be accessed at any moment. Typically, the most effective approach involves conducting phone interviews with prospects and buyers, transcribing the conversations, and identifying recurring themes that illuminate their behaviors, thereby crafting reliable buyer personas based on up-to-date research rather than outdated assumptions from years past. Sales leaders gain a deep understanding of the genuine goals and challenges faced by their buyers, allowing them to recognize whether their sales team is being overly aggressive in their approach or failing to grasp the pain points experienced by clients, especially in comparison to competitors. This level of insight not only enhances sales strategies but also fosters a stronger connection between the sales team and potential customers.
Learn more
Integrations
No Integrations at this time
Company Details
Company:
Cascade Insights
Headquarters:
United States
Website:
www.cascadeinsights.com
Media
Recommended Products
Our Free Plans just got better! | Auth0
You asked, we delivered! Auth0 is excited to expand our Free and Paid plans to include more options so you can focus on building, deploying, and scaling applications without having to worry about your security. Auth0 now, thank yourself later.
Product Details
Platforms
Web-Based
Types of Training
Training Docs
Training Videos
Customer Support
Business Hours
Online Support
Cascade Insights Features and Options
Cascade Insights User Reviews
Write a Review- Previous
- Next
