Buxton Analytics Platform Description

The era of customer analytics has arrived with the launch of the Buxton Analytics Platform. This versatile and mobile-optimized platform equips users with tailored analytics tools suited to their specific job functions while creating a unified perspective of customers across the organization. It features a customizable interface that hosts an expanding suite of intuitive applications. At the forefront is SCOUT, Buxton’s premier analytical mapping and management tool, which has been upgraded with an improved interface and enhanced capabilities. Furthermore, the platform is designed for seamless use on both desktop and mobile devices, ensuring that professionals can easily access data for informed decision-making, whether they are working from their offices or remotely. As businesses navigate the complexities of customer behavior, this platform stands as a vital resource for driving strategic insights.

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Company Details

Company:
Buxton
Year Founded:
1994
Headquarters:
United States
Website:
www.buxtonco.com

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Business Hours
Online Support

Buxton Analytics Platform Features and Options

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Mobile App Analytics Tool

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Buxton Analytics Platform User Reviews

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