BrandMap® 10 Description
Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.
Integrations
Company Details
Company:
WRC Research Systems
Year Founded:
1991
Headquarters:
United States
Website:
Media
Brand Projector Example
Product Details
Platforms
Windows
Mac
Types of Training
Training Docs
Live Training (Online)
Customer Support
Business Hours
BrandMap® 10 Features and Options
Data Visualization Software
Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery
Market Research Software
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
BrandMap® 10 User Reviews
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