Brainsight Description

Brainsight is an innovative platform that utilizes artificial intelligence to forecast attention and track eye movements, offering users valuable insights into how visual materials will be perceived during the critical initial moments of exposure, allowing teams to refine their designs prior to launch. By simply uploading an image, video, or URL, users can receive immediate feedback in the form of predictive eye-tracking heatmaps, gaze plots, peekthroughs, and essential metrics like Attention Score and Clarity Score, which indicate where viewers are expected to focus and how effectively key elements convey their intended messages, thus minimizing uncertainty and cutting down the need for expensive live user testing. The platform is versatile, supporting a range of content types such as images, videos, scrolling user experiences, social media ads, display advertisements, and YouTube thumbnails, while also delivering AI-powered insights that identify neglected areas and propose enhancements for crucial messaging, calls to action, and branding elements. Additionally, the brand analytics feature goes beyond predictive attention by employing AI to track logos and text, enabling the measurement of brand visibility and viewer engagement over time in video content, ultimately enhancing the effectiveness of marketing strategies. In doing so, Brainsight empowers businesses to make data-driven decisions that can significantly improve their visual communication efforts.

Pricing

Pricing Starts At:
€199 per month
Free Trial:
Yes

Integrations

API:
Yes, Brainsight has an API

Reviews

Total
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features
design
support

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Company Details

Company:
Brainsight
Year Founded:
2022
Headquarters:
Netherlands
Website:
www.brainsight.app/

Media

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Training Videos
Customer Support
Online Support

Brainsight Features and Options

Brainsight User Reviews

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