Lexer
Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement.
As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys.
As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs.
With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value.
Lexer has:
> Driven 15x higher campaign revenue than benchmarks [Rip Curl]
> Delivered 600% ROI for total campaign performance [Wondercide]
> Decreased acquisition costs by 50% [Black Diamond]
> Increased revenue from paid channels by 5x [Brand Collective]
> Improved email engagement up to 270% [Harris Scarfe]
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Test & Learn
Test & Learn®, is not another platform for customer analytics that provides "good to-know" insights. It changes decisions. The Test & Learn®, analytics software identifies key performance drivers and recommends a clear plan of action. Eliminate ambiguity from decision-making. Test & Learn®, a self-service analytics platform, is designed for business users. The software Test & Learn®, which is designed for business users, guides analysts with simple questions. Settings can be changed with a single click and users can dig deeper into the results as they happen. Your team will be up and running in no matter how fast you take it. Test & Learn®, according to organizations, allows for 6x faster analysis of tests than previous methods. Users can quickly analyze large data sets in seconds by drilling down into each metric or category. Advanced predictive analytics tools will empower your team to do more, and you can leave no program untested.
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InsightSUITE
First Insight is a next-generation decision platform that allows designers, merchants and brand managers, buyers and marketing teams to answer key questions every day. First Insight engages consumers with digital surveys designed for the retail sector.
First Insight's digital platform (InsightSUITE), is used by retail leaders to drive growth and unlock value from their customers. Our solution collects no-party voice data from customers and combines it to create financial goals.
Why First Insight?
First Insight's digital engagement module allows you to engage prospects, customers, consumers, and employees through a simple, immersive, browser-based user interface.
Voice of the Customer software collects feedback via surveys, sentiment ratings, valuations and open comments. Enterprises can personalize the engagement by using their branding, incentives, and links from one platform.
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Churchill Team Edition
AI-based retail forecasting, analytics and solution for one retail department. Churchill Team Edition is an AI-driven, user-friendly, low cost retail solution that analyzes, forecasts, and optimizes customer buying behavior. Churchill Team Edition uses the same artificial intelligence engines that our other Editions. It is ideal for single users and individual category teams. Churchill Team Edition features: User-friendly graphs, grids and exportable tables. Artificial Intelligence can be implemented in practice. No IT support is required for setup and operation. Very low costs and no capital expenditures. Team Edition allows individual retail teams to access artificial intelligence-based forecasting, analytics, and reporting capabilities. Churchill, an IBM Technology Partner that specializes in Artificial Intelligence, is a software- and services company that applies AI-based patterns recognition technologies to understand retail shopper purchasing behavior.
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