Best Marketing Software for commercetools

Storyblok is a Headless Content Management System that provides developers with all the flexibility they need to build reliable and fast websites whilst giving content creators with no coding skills the ability to edit content independently of the developer. Thanks to the headless approach your content can not only be used for one website, which is the case if you use a monolithic CMS like WordPress. Storyblok empowers you to use your content on iOS and Android apps, as well as any other platform of choice (IoT, smartwatch, AR/VR) through Application Programming Interfaces. Storyblok helps your team to tell your story and manage content for every use-case: corporate websites, e-commerce, helpdesks, mobile apps, and screen displays. Storyblok is a Headless CMS with a Visual Editor for developers, marketers & content editors. The Problem: Managing digital content with a headless CMS can be a difficult task. Without a visual preview, editors are often lost and need instruction even for simple changes. The Solution: Storyblok has the user experience of a page builder with a modern headless architecture behind. This gives the developer freedom and the editor a self-explaining intuitive interface.

Builder.io Fusion is a cutting-edge visual development platform designed to help teams build web apps and UIs from Figma designs, existing repos, or scratch, accelerating the path from idea to production. It seamlessly integrates with any codebase and leverages your design tokens and components to generate clean, consistent code that matches your development standards. The platform allows both developers and non-developers to visually modify generated experiences with drag-and-drop functionality and fine-tune styling at a granular level. Fusion also prompts with backend context to create fully interactive designs and supports publishing through API for flexible deployment. Enterprise features include granular roles and permissions, customizable workflows, and the ability to bring your own LLM API key without training on your data, prioritizing privacy and control. Major brands such as Everlane, Zapier, and J.Crew have used Fusion to boost development efficiency by 20%, shorten time to market, and free engineering capacity. Fusion’s security compliance with SOC 2 Type II ensures robust protection for enterprise workflows. The platform empowers cross-functional teams to collaborate and innovate faster while maintaining high standards of code quality.

Keepeek centralizes all images, videos and rich media content for your organization. You can manage your communication to support your brand image and industrialize distribution of assets. This will also make it possible for you to profit from content creation and storage. Digital Asset Management is the only place to store all corporate and marketing content. It houses all creations, including photos, videos, audio, digital, and print. It organizes the creative processes of agencies and teams. It doubles the value of all marketing content. The brand portal is the central platform for all brand content, including images, videos, digital, print, and digital. It also contains all files necessary to create content, such as logos, visuals and fonts. The portal provides guidelines and best practices for communication that are consistent with the company's Brand Image.

Contentserv is a cloud-based platform unifying powerful PIM and advanced PXM capabilities, enabling retailers, manufacturers, and distributors to consolidate and enhance product information. By leveraging AI-driven insights, Digital Shelf Analytics (DSA), and built-in Digital Asset Management (DAM), Contentserv cuts through complexity to deliver consistent, channel-ready content for eCommerce sites, marketplaces, print, and more. Through multilingual localization, parent-child taxonomy, and real-time collaboration features, the platform accelerates data quality improvements and workflow efficiency. This cohesive approach ensures teams can easily create dynamic previews, automate product updates, and maintain brand continuity across every market and channel. From centralized enrichment to streamlined distribution, Contentserv reduces time-to-market and empowers businesses to deliver personalized, on-brand product experiences. With its customer-centric design and scalable architecture, the platform meets the evolving needs of modern, omnichannel environments—helping organizations achieve tangible growth and higher customer satisfaction.

Bloomreach transforms the e-commerce landscape through personalization. Its innovative data engine consolidates real-time information about customers and products, enabling businesses to gain insights into true customer desires. By linking this insight across various channels, the e-commerce experience becomes boundless, adapting to customers’ evolving preferences as they shop. Powered by Loomi, Bloomreach's AI platform for e-commerce, this approach opens up countless new avenues for making purchases. The suite of Bloomreach products encompasses Engagement, a marketing automation tool; Discovery, an advanced e-commerce search solution; Content, a headless content management system; and Clarity, which offers AI-driven conversational shopping experiences. With numerous AI patents to its name, the company caters to a diverse array of global brands, including Williams-Sonoma, Bosch, Puma, and Marks & Spencer, illustrating its broad market impact. This comprehensive approach ensures that businesses remain competitive in a rapidly changing digital marketplace.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Every day, brands can sell more. The platform allows merchants to manage and enrich multiple product sources for use across independent sales channels (Salesforce Commerce Cloud BigCommerce Magento, Shopify, Shopify), marketplaces ("Amazon, eBay. The Iconic, Catch"), and other online channels (Google, Facebook), email marketing platforms (Google, Facebook), order management systems, dropshippers, and social media (Google, Facebook). Consolidate product data from multiple sources. You can enrich data with unlimited attributes, customize products information, and synchronize inventory/pricing. To automate product behavior, create rules. Personalize how a product's content, pricing and titles are viewed by each channel. Connect all channels in a commerce ecosystem, including business systems, websites, sales channels, marketing channels, suppliers, and other channels. Facilitates data transfer through the centralized commerce hub.

Integrate your customer's interactions across various platforms and channels to ensure a personalized experience regardless of the point of contact. By utilizing Raptor’s Merchandising Center, you can transform your recommendation modules into valuable advertising spaces on your selected channels. This strategy allows you to enhance visibility for specific products, strategically placing them within the customer’s view to merge relevance with promotion. Moreover, you can offer real-time personalized product suggestions that contribute to a distinctive shopping experience. As a result, this approach can lead to an increase in basket size, order value, revenue per visit, and an overall enhancement of the customer experience. Additionally, sending highly personalized emails featuring product recommendations tailored to each individual can further strengthen customer engagement and loyalty.

21YunBox offers a high-performance infrastructure overlay designed to bridge the gap between global web stacks and the Mainland China market. Optimized for enterprise environments—specifically those utilizing Sitecore, Adobe Experience Manager (AEM), Optimizely, and Vercel—the solution eliminates the need for expensive regional re-architecture or separate codebases. The platform functions as a non-invasive stability layer that programmatically resolves cross-border latency and replaces blocked third-party dependencies (APIs, scripts, and video) with localized, high-speed equivalents. Beyond performance, the service provides a comprehensive regulatory shield, managing the complexities of ICP Filing and PIPL compliance end-to-end. By providing a "Zero-Architecture" deployment model, 21YunBox allows global IT and marketing teams to maintain their existing DevOps workflows while delivering a fast, compliant, and stable digital experience to users inside China.

Eagle Eye’s cloud-native AIR platform consolidates real-time loyalty, multichannel promotions, AI-enhanced personalization, intelligent checkout, and gifting/top-up features into a single cohesive system tailored for retail and consumer-oriented brands. This innovative platform empowers brands to gather comprehensive first-party customer data from various channels and activate it immediately, facilitating personalized marketing at scale through AI Personalization Science, an established loyalty engine, adaptable promotions, and on-the-spot execution during checkout. By leveraging machine learning, Eagle AI constructs a next-generation personalization framework that generates individualized offers and experiences instead of merely curating limited selections, effectively combining product affinity, predictive shopping tendencies, and responsiveness to promotions. Furthermore, the platform integrates effortlessly with current POS, e-commerce, CRM, and marketing automation systems via Eagle Eye Connect, ensuring a smooth transition for brands looking to enhance their customer engagement strategies. With such capabilities, brands can significantly improve customer loyalty and satisfaction, ultimately driving growth and innovation in a competitive market.