Best Lead Scoring Software of 2024

Your site is used to receive real people's requests. Oculisa allows you to track the online behavior of your leads. Find out the date and time that your potential client visited your site. Find out from which device your potential client viewed the site. Analyze your potential clients engagement. Find out what elements the lead interacted with on the site. Find out the level of interest shown by your potential client. Find out how long it takes for a potential client leave a request. Before you contact a potential client, find out how likely it is to close a deal. To save time searching for the right prospect to close a deal, you can update your ranking table in real-time.

Calculate conversion probability using ML analysis of product usage patterns. Segment and rank accounts with probability scores and other custom attributes. HubSpot and Salesforce can be enhanced with a browser extension that flags high potential leads for reps. It also provides insight on power users and key conversion indicators. This extension allows you to customize your outreach. You can instantly integrate PQL models into existing Salesforce, Marketo, Outreach, or Slack workflows. You can leverage product usage data in your GTM efforts, without the need for additional engineering or messy spreadsheets, dashboards, or new processes. To accelerate activation and monetization, leverage the most effective channels, such as sales, marketing automation, and in-product nudges. To convert and expand accounts, A/B test different engagement channels and qualification models.

Say hello to the new inbound platform you love. Connect your website to your workflow and accelerate your pipeline. Drag-and-drop platform for inbound leads with forms, scheduling and qualification, routing, reporting, and routing. Schedule meetings, route leads, and update your CRM in milliseconds with the best-in-class scheduling. You can route, update, or merge your leads from your website into your CRM, with full visibility of who is routing where and why. Elegant forms that automatically enrich leads after completion and integrate directly into your website. Scale, optimize, and adjust your workflows for go-to-market with one integrated platform. Build a predictable go-to-market inbound strategy with enhanced lead segmentation & qualification. Streamline the inbound lead management of your team with workflows that are tailored to your core ICPs.

From a database of 6.5M companies, create surgically precise lead list of your ideal eCommerce customer. Every active eCommerce company and D2C brand that matters. No non-commerce junk. To understand their eCommerce business model, you need to know 50+ attributes. We have been exclusively focused on eCommerce for the past 5 years. We are able to provide every DTC and eCommerce lead you need to make your demand-generation engine roar with our timely bets. Based on their physical store presence, brands and retailers are filtered. You can search for brands in other retailers' stores. Your campaigns will fall apart if you have stale data. PipeCandy data are updated every month. Our data is also updated every month, which is great! Create eCommerce lead lists for every segment that is important to your SaaS company. Your CRM can help you separate junk from good eCommerce leads.

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Personalize sales and marketing programs with AI-sourced and human-verified data. Oracle DataFox Data Management, an account intelligence solution, automatically infuses firmographic information into workflows to enrich customer accounts records. With more than 70 firmographic data points, 68 types real-time signals and more, you can enrich customer records. Rich data can be used to improve efficiency and classify customers. To power your custom workflows, leverage core data building blocks. Prebuilt integrations with Oracle Sales, Oracle Eloqua Marketing Automation and Salesforce or our APIs allow you to deliver firmographics as well as unique business signals wherever you need them.

Your installed base will increase visibility, connectivity, and revenue. EntytleInsyghts is the first AI-powered Customer Installation Base Recurring Revenue Platform for B2B Manufacturers. Entytle Insyghts was specifically designed to help you manage your installed base, recover wallet-share, reduce the churn, and drive upsell.

Our platform uses publicly available data sources to further build analytic data sets. The entire process involves standardizing attributes, removing noise and missing value treatments to extract data points that are of interest to our customers. DemandMatrix detects technology data that is licensed by other companies and resold. Our Narrow AI, with humans in the loop is able to use this data to get accounts that are interested in your products. Competitive analysis, demand forecasting and predictive models. Lead and opportunity scoring. Identify at-risk accounts and find accounts that require your product. Find answers to your most pressing business questions. Account-based marketing, lead generation and cross-selling. Forecasting, territory assignment and appointment-setting, competitive campaigns, insights, and sales forecasting. Your sales team can be helped to prioritize their efforts. Refine your sales forecasts. Check out which accounts are currently in-market.

Infer is an artificial intelligence (AI), SaaS platform that integrates with multiple MarTech solutions to manage hyper-segmented profiles and score predictive leads. You can identify your most promising prospects and create hyper-targeted segments to personalize outreach at scale. This will significantly increase conversion rates. Predictive lead scoring and profile management to optimize your sales and marketing efforts. Real-time scoring of large numbers of inbound leads, contacts, accounts, and accounts. Increase ROI by improving MQLs and prioritizing sales efforts to the leads/accounts which will drive the highest revenue. Segment and distribute leads in a fair and appropriate manner across sales teams. To improve targeting and segmentation, identify the effectiveness of campaigns by market segment. To significantly increase conversion rates, identify your most promising prospects, create hyper-targeted segments, and personalize outreach at scale.

With a collection of marketing-approved templates, nurture tracks and templates, you can deliver the right message every time. Find trends that help you close more deals. Interactive dashboards enable reps to track and control the success of their campaigns. You can send one-to-one emails using your preferred email interface while automatically logging interactions into Pardot or Salesforce. You can learn from every interaction to sell smarter. You can see the prospect engagement in real time and know when to reach out. Sell anywhere, at any time, whether you are at work or on the road. You can respond at the moment of engagement and add leads to nurture campaigns using your mobile device.

Gazelle.ai aims to add value to the oceans of industry and company data through smart analytical frameworks, artificial intelligence, and a lot industry knowledge. Gazelle.ai was developed by a team that includes experienced sales executives, economists and mathematicians. It is the one-stop destination for business development professionals.

Lenders can use a marketing list to invite prospects to respond to product offers. Once the consumer has responded to the offer, the lender will complete their due diligence to determine whether they will accept or deny the product application. Marketing to high-risk individuals is costly and risky. The LexisNexis®, Lead Integrity Attributes can help to suppress high-risk identities early in customer acquisition, significantly improving their ability manage fraud and institutional risk (legal or regulatory compliance issues arising out of identity verification, suspicious or inconsistent identities, fraudulent activities, and governing regulations). These insights can help lenders save significant money on their marketing efforts.

D&B Rev.Up, the open RevTech platform that B2B marketers have been waiting to use, is finally here. D&B Rev.Up ABX is the first product on this platform. It helps you increase revenue by combining unified data, targeting audiences, and personalizing activations across channels. You can also track your results. All powered by our industry-leading CDP. Plus, connectors to any Martech or Salestech so you don't get stuck in another tech silo. Citrix uses Dun & Bradstreet for their marketing and sales teams to target the right accounts and send the right messages to increase pipeline size and deal size. LiveRamp wanted more accounts. They deployed Dun & Bradstreet to expand their account base and now run targeted, integrated campaigns to top accounts.

Set your KPI, and Forwrd creates a predictive scoring system based on factors that are strongly related to your KPI. Predictive scoring helps you identify and prioritize leads more quickly and accurately. Account scoring allows you to rank accounts and the leads they contain in a systematic way. By identifying and understanding the churn factors, you can prevent customer churn. Identify product-qualified leads for improved lead prioritization. Create a self learning scoring model that identifies and updates itself automatically new conversion impacting factors. Identify churn indicators with ease, discover ways to delight your best clients, and empower your frontline team to retain customers. You can create AI scoring models without coding and deploy them even if you don't have data teams.

Akero was created exclusively for student-specialist recruiters and marketers. It helps you improve your marketing performance and increase student enrollments. It is a subscription-based, easy-to use platform that acts as an end-to–end solution or as a seamless layer between your website, advertising, and student CRMs. It helps you overcome the challenges of marketing, recruitment, and admissions by providing a specialist technology solution. Akero supports more than 300 universities and colleges around the world, helping them engage, enrol and reach more students.

Priority at Opticlose Opticlose continually ranks prospects (active and uncontacted) based on dozens of criteria to help you choose the right person to call. This means that you will be able to call the right person at the right moment, with less effort and no mistakes.

Since 2006, Predictive has been helping organizations to send mass emails via Salesforce. With a 5-star AppExchange rating, we are an official Salesforce partner. Our drag and drop editor in Salesforce allows you to create beautiful, responsive emails. Predictive Marketing is built into Salesforce and allows for in-depth segmentation using any field in your contact/lead records. This allows you to send personalized and meaningful emails to your audience. To get a complete view of your audience, you can collect all their data in one place. Email campaign and event information flows automatically back to the contacts' records so you can see their activities as well as engagement with your company. Predictive Marketing uses Amazon SES for sending emails from Salesforce. Amazon SES has the highest industry deliverability rates, filtering spam and malicious contents. We also offer litmus and A/B testing so that your email reaches the right audience.

The best DataScience Solution for helping sales and marketing professionals find the best prospects. You can access company and contact information that you won't find anywhere else. Predict can help you decide who to target in order of priority. Our A.I technology automatically creates a sales territory and recommends the best accounts after analysing your sales history. Integration can be made for your very specific business criteria. We monitor all company news every day to bring you the most relevant triggers. You can save time and be more productive. Our engine will recommend the most suitable persona to contact and provide all details such as email address and phone number. Send a personalized message to your customers to break the ice and get to know them better. We execute sales play using cadences. We guide reps through the process until a lead is generated. You can track all leads generated with a detailed activity report. An integrated Dashboard allows you to track the prospection activity in your teams.

Qualifyed.ai uses Machine Learning for predictive audiences and Lead Scoring from 1st party data. Qualifyed.ai creates Lookalike Audiences that can be used on Facebook Ads and other media buying platforms. Machine Learning is used to train a model from existing customers. This is done using over 3,000 demographic and personal attributes. This allows you to see what the ideal buyer looks like. After the model has been trained, 96% Americans are pre-scored on how closely they match the model. The highest-scoring individuals are then selected and a custom audience is created using hashed email. This file is then sent to media buying platforms like Facebook for media purchases against.