Business Software for Emarsys

Connect and centralize data. Transform your data landscape into a flexible powerhouse. Data Virtuality is a data integration platform that allows for instant data access, data centralization, and data governance. Logical Data Warehouse combines materialization and virtualization to provide the best performance. For high data quality, governance, and speed-to-market, create your single source data truth by adding a virtual layer to your existing data environment. Hosted on-premises or in the cloud. Data Virtuality offers three modules: Pipes Professional, Pipes Professional, or Logical Data Warehouse. You can cut down on development time up to 80% Access any data in seconds and automate data workflows with SQL. Rapid BI Prototyping allows for a significantly faster time to market. Data quality is essential for consistent, accurate, and complete data. Metadata repositories can be used to improve master data management.

Pixlee TurnTo allows marketers and ecommerce executives to integrate UGC and Influencer Marketing with text-based community-generated content like Ratings & Reviews, Checkout Comments, and Community Q&A — without any additional technical resources required. Our unique approach puts the customer at the center of marketing, and surfaces content proven to boost revenue, brand affinity, and engagement. With Pixlee TurnTo's easy-to-use platform, brands can find, curate, publish, and optimize content from your community of customers, influencers, and employees. Seed that content across the most impactful marketing channels such as ecommerce pages, emails, and in-store displays. By combining user-generated and influencer content with shoppable elements of the customer journey, brands using Pixlee TurnTo are able to derive even more value from their social, community, and ecommerce efforts.

Improve customer experience Our A/B testing, full stack, and personalization platform give marketers, product teams, developers, and designers the power to increase engagement and conversion. For every type of team, intuitive A/B testing and personalization options. One platform for all of your A/B testing and full-stack personalization needs. Teams can securely leverage data with HIPAA, CCPA and GDPR capabilities. Without affecting performance, you can test copy, design, and entire pages across all channels and devices. There are unlimited variations. Developers are welcome, but not necessary. You can confidently roll out new features. Your mobile apps can be instantly updated. You can run experiments in real time anywhere in your tech stack. Every visitor should have an individual experience. Use AI to deliver relevant messaging and products to every customer, based on Kameleoon Conversion Score.

Censhare is a Universal Content Management Platform that centralizes and automates all content processes. This allows our customers to create engaging content across all channels and gives them the freedom to share it with others. censhare is a platform that has content at its core. This allows for central management and global sharing of information, regardless of the channel, touch point or customer expectation. Companies can grow by leveraging the creativity of their employees to create great content that meets the needs of their customers. This is what we call Universal Content. Censhare provides all the capabilities you require, all on one platform that uses powerful semantic database technology and search technology. Users can find digital assets quickly and intuitively and work with them in a most efficient way.

Deliver impactful, channel-appropriate content based on customer behavior and interactions across email, website, mobile and app.

The Apteco Orbit™ online platform provides convenient access to your data, insights, and marketing campaigns for all necessary users. It presents vital information in a straightforward online format that is easy to navigate. Rather than keeping insights and campaign achievements to yourself, the Apteco Orbit platform empowers all stakeholders by delivering the information they need most. By utilizing Apteco Orbit, you can effortlessly distribute the insights and reports generated through the Apteco Marketing Suite to all pertinent parties. Your data has a compelling narrative, and Apteco Orbit enables you to convey that story visually and simply online. Equip your colleagues with the essential data they require to make informed strategic choices, thereby enhancing the effectiveness of every marketing initiative. Furthermore, this platform ensures that data insights, reports, and interactive dashboards are readily accessible to stakeholders across your organization and beyond, fostering a collaborative environment. In essence, Apteco Orbit bridges the gap between data and decision-making, ensuring everyone is in the loop.

Companies from many industries can use zenloop to collect, group, and analyze customer feedback received through different channels. The experience management platform automatically generates tailored and individual strategies to retain customers who are satisfied and to win back churning ones after analysing the feedback. zenloop helps companies identify growth drivers and pitfalls in their customer journey and turn satisfied customers into brand advocates and minimize revenue loss from churning clients.

Playable offers a powerful gamification platform tailored for marketers aiming to transform customer engagement into actionable insights and measurable results. The platform allows brands to craft unforgettable, interactive campaigns that captivate audiences and drive loyalty, advocacy, and brand awareness. By leveraging gamified experiences, Playable collects valuable zero-party data in a transparent and privacy-compliant way, enabling marketers to enhance personalization and optimize strategies. The system drives higher conversions and maximizes marketing effectiveness across all channels—paid, owned, and earned. Brands benefit from impressive average engagement times, click-through rates, and form completion percentages, translating into greater campaign ROI. With an extensive game library covering luck, skill, and knowledge-based games, Playable suits diverse marketing goals. The platform has been adopted by more than 650 brands globally, including leaders like Virgin Red and Carlsberg. Playable combines creativity with analytics to help marketers capture attention and drive growth.

Scale-e is an agile platform that collects valuable information about customers' interactions with brands. We cleanse and transform customer data from every source and manage privacy management to create consistent customer profiles for B2C and B2B. This allows us to orchestrate omnichannel CX and distribute marketing or loyalty programmes. We also harness customer insights to lower the cost of customer acquisitions and retention.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Every day, brands can sell more. The platform allows merchants to manage and enrich multiple product sources for use across independent sales channels (Salesforce Commerce Cloud BigCommerce Magento, Shopify, Shopify), marketplaces ("Amazon, eBay. The Iconic, Catch"), and other online channels (Google, Facebook), email marketing platforms (Google, Facebook), order management systems, dropshippers, and social media (Google, Facebook). Consolidate product data from multiple sources. You can enrich data with unlimited attributes, customize products information, and synchronize inventory/pricing. To automate product behavior, create rules. Personalize how a product's content, pricing and titles are viewed by each channel. Connect all channels in a commerce ecosystem, including business systems, websites, sales channels, marketing channels, suppliers, and other channels. Facilitates data transfer through the centralized commerce hub.

eStar prioritizes client success by collaborating with leading retailers throughout Australasia to consistently achieve growth that outpaces the market. As the sole enterprise-level total commerce solutions partner, eStar engages directly with brands to foster ongoing advancement. Our clientele includes CEOs and business owners who express concerns about declining sales or insufficient online growth, as well as Digital Executives and Marketing teams facing challenges with low conversion rates. We also support retailers who, despite past achievements, are now feeling anxious due to stagnant or lackluster performance. With a strong commitment to teamwork, eStar aims to reach exceptional results in partnership with our clients. We provide and enhance a robust, enterprise-grade eCommerce platform that is recognized for its reliability, scalability, and security. This platform is the backbone for many of Australasia's most notable retail and merchandise brands, demonstrating eStar's impact on the industry. Additionally, our dedication to innovation ensures that we continuously improve our offerings to meet evolving market needs.

One solution. One dataset. One insight. Unbounded possibilities. With Daasity, it's as simple as that. You'll appreciate how effortlessly you can onboard; the setup only takes between 15 to 30 minutes and doesn't require any IT expertise. Track metrics like LTV, Gross Margin, CPA/CPO, and ROAS, while also having the capability to create tailored reports and dashboards. Daasity’s platform enables you to enhance profitability by reducing expenses and increasing revenue through advanced omnichannel analysis, informed strategies, and decisions grounded in data. Our ready-to-use dashboards will start making a difference in your business immediately. Access all your information in one unified view, allowing you to easily evaluate performance across various channels and data sources. Daasity stands out as the sole data analytics solution designed by industry veterans in the direct-to-consumer sector. We understand the specific demands of your eCommerce venture because we have firsthand experience. Daasity feels personalized for you—because it truly is. In addition, our ongoing support ensures you can fully leverage the platform to meet your evolving business needs.

Experience collaborative and scalable email production tailored for both brand and agency teams. Revolutionize the way your team designs marketing emails by developing a customizable, modular Email Design System with our intuitive yet robust syntax. Empower your copywriters and editors, who are most familiar with your content, to take charge of the email creation process. Our user-friendly drag-and-drop visual editor enables them to construct emails effortlessly without any prior knowledge of HTML. You have the option to download the HTML for integration into your platform, or seamlessly connect Taxi to your Email Service Provider (ESP). Allow your team members to excel by managing access and permissions effectively. By streamlining the email campaign creation process, you can respond more swiftly to market dynamics and competitive pressures. Enjoy the ability to send test emails in real-time while editing, and utilize integrations like Litmus to preview your designs across more than 90 email applications and devices. Set up intricate campaigns that support multiple languages and segmentation with just a few clicks, ensuring that you reach your audience effectively. Establishing an Email Design System not only defines your formatting and layouts but also guarantees that your campaigns remain consistently aligned with your brand identity. Ultimately, this approach not only enhances efficiency but also cultivates creativity within your marketing efforts.

Marketers today employ a multitude of channels to connect with potential customers, targeting them through the devices they favor. The increasing complexity of marketing strategies, combined with the numerous gadgets individuals use daily to access digital content, complicates the task of pinpointing the identity of the device user and their purchasing patterns. In scenarios where users are not logged in, contemporary tracking methods depend on IP addresses and device IDs to associate users with the email and landing page elements linked to specific marketing initiatives. While these identifiers can offer general insights such as geographic location and past browsing activities, they fall short of revealing the actual identity of the user or their shopping behaviors. FuseCommander addresses this challenge by integrating the complete journey of the buyer, encompassing their favored devices and channels along with the messaging that motivated their decisions. This comprehensive approach allows marketers to understand not just the actions taken but also the context behind those actions, ultimately leading to more effective strategies.

Due to the rise in data breaches and the improper handling of personal data, the management of privacy has become an essential aspect of contemporary marketing. While the General Data Protection Regulation (GDPR) is often viewed primarily as a legal challenge because of the substantial penalties associated with non-compliance, it also offers brands a chance to foster deeper trust with their audience. Research from iProspect reveals that in 2019, a significant 88% of global marketers identified trust as a key priority, aiming to enhance this trust through credibility, relevance, and reliability. In response to consumer privacy regulations like the GDPR, many marketers are adopting tools such as TrustCommander, which notifies users of websites and mobile applications about the personal information being collected, stored, and shared with third parties. TrustCommander effectively blocks the execution of any tracking tags that users have not expressly authorized, ensuring a higher level of transparency. This proactive approach not only safeguards consumer data but also reinforces the relationship between brands and their customers.

Leverage instantaneous customer insights to revolutionize your eCommerce operations. By utilizing rule-based visitor segments derived from hundreds of customizable attributes, you can effectively target the appropriate audience. This is where aesthetics complement functionality. Design visuals that not only align with your brand but also resonate with customers, making them as enticing as the offer itself. Comprehensive testing features guarantee that your campaigns achieve their optimal performance. Fanplayr's exclusive suite of SaaS technologies enhances e-commerce revenue and facilitates growth for companies in diverse sectors such as retail, travel, telecommunications, automotive, banking, energy, insurance, entertainment, and B2B markets. The software from Fanplayr scrutinizes user behavior on websites, pinpointing areas of the conversion funnel where additional value can be uncovered. Moreover, it employs our patented Segmentation as a Service technology to harness and implement first-party website visitor data in real-time, utilizing artificial intelligence, machine learning, and tailored business rule sets to maximize effectiveness. This innovative approach ensures that businesses can adapt quickly to shifting market dynamics and customer preferences.

Unveil a highly adaptable, headless commerce solution designed for rapid deployment, flexibility, and innovation in a cloud-based, multi-experience environment. With headless architecture and straightforward API integrations, you can effortlessly connect with customers across all retail channels, including web, mobile, applications, marketplaces, and physical stores, ensuring a fluid omnichannel experience. The inclusion of a pre-integrated front-end accelerator dramatically reduces the time required to launch new digital storefronts, allowing you to concentrate on user experience, brand development, and optimization. Harness the capabilities of a fully customizable, API-centric commerce platform paired with microservices architecture to seamlessly incorporate top-tier solutions and services that enhance customer interactions. Benefit from over 250 pre-built integrations and the ability to create custom integrations in a matter of days rather than weeks. Furthermore, an AI-driven Search and Merchandising module empowers you to boost engagement, conversion rates, and customer loyalty, making your commerce strategy even more effective. This comprehensive approach ensures your business remains at the forefront of the fast-evolving retail landscape.

Achieve immediate results while simultaneously working towards your long-term branding objectives. The effectiveness of anonymous website personalization has been demonstrated to enhance both conversions and customer lifetime value. Say farewell to intrusive cookies and annoying pop-up surveys. Personify XP utilizes advanced AI and machine learning to analyze and interpret visitor behavior with unprecedented accuracy. It quickly segments each visitor, tailoring the experience to align with their goals, behavioral tendencies, and content preferences in real-time. Whether showcasing a product, promotion, video, or other content, your website dynamically adjusts to present the most relevant information based on statistical insights. This innovative approach propels brands beyond conventional targeted marketing, unlocking new avenues for anonymous personalization. You'll be able to see how Personify XP positively impacts critical marketing metrics and receive valuable, contextual recommendations to enhance performance further. Furthermore, leveraging these insights can lead to more effective marketing strategies and improved customer engagement over time.

Design a variety of interactive experiences that captivate your audiences by allowing them to choose and personalize different digital components through Voco's innovative 'Audience Engagement Console,' which tackles various business challenges. Each customizable component signifies either an activity for your audience, like visiting a website, filling out a survey, or participating in a branded game, or a reward that can be unlocked upon fulfilling those tasks. These experiences are intentionally crafted to foster consent and facilitate data capture while ensuring that customers receive fair value, enabling previously unattainable levels of engagement, consumer insights, repeated interactions, and high-quality data. Establishing trust begins with obtaining permission, which paves the way for improved data sharing and deeper long-term engagement with your audience. By enhancing the likelihood of your customers entering the conversion funnel, you can guide them to take the desired actions effectively. Moreover, assist your audiences as they familiarize themselves with and explore the offerings of your organization. This approach not only enriches their experience but also strengthens your brand's relationship with them.

Enhance customer experiences with full transparency through infrastructure-as-code solutions. Blotout's SDK equips businesses with familiar analytics and remarketing capabilities while prioritizing top-notch privacy for users. Designed to comply with GDPR, CCPA, and COPPA right from the start, Blotout’s SDK leverages on-device, distributed edge computing to conduct analytics, messaging, and remarketing without compromising personal data, device identifiers, or IP addresses. Achieve comprehensive customer insights by measuring, attributing, optimizing, and activating customer data with total coverage. It is the only platform that seamlessly integrates the entire customer lifecycle by consolidating event data along with both online and offline sources. Cultivating a trustworthy data relationship with customers fosters loyalty and ensures adherence to GDPR and other international privacy regulations, thereby enhancing your brand's reputation.

Meltano offers unparalleled flexibility in how you can deploy your data solutions. Take complete ownership of your data infrastructure from start to finish. With an extensive library of over 300 connectors that have been successfully operating in production for several years, you have a wealth of options at your fingertips. You can execute workflows in separate environments, perform comprehensive end-to-end tests, and maintain version control over all your components. The open-source nature of Meltano empowers you to create the ideal data setup tailored to your needs. By defining your entire project as code, you can work collaboratively with your team with confidence. The Meltano CLI streamlines the project creation process, enabling quick setup for data replication. Specifically optimized for managing transformations, Meltano is the ideal platform for running dbt. Your entire data stack is encapsulated within your project, simplifying the production deployment process. Furthermore, you can validate any changes made in the development phase before progressing to continuous integration, and subsequently to staging, prior to final deployment in production. This structured approach ensures a smooth transition through each stage of your data pipeline.

Instantly connect applications using our extensive library of pre-built connectors, allowing for the seamless replacement of outdated systems as your business expands. Manage all your integrations through a centralized dashboard where you can schedule data synchronizations and troubleshoot any issues with ease. The Patchworks platform is designed to adjust to your business needs, offering both pre-built applications and custom integrations, ensuring you have the necessary connections for everything. Effortlessly transfer data across your eCommerce, ERP, warehouse, logistics, finance, EPOS, and marketplace solutions. With dedicated account managers and expert support guaranteeing 99.99% uptime, we are committed to ensuring your operations run without a hitch. Moreover, Patchworks BI provides you with a unified view of your entire business, enabling insights from top basket pair analysis to identifying refund variances across systems. By utilizing Patchworks BI, you can save precious time, increase sales, and facilitate business growth. Additionally, easily export customer lists based on their purchasing habits and segment those who frequently engage with discount codes for targeted marketing efforts. This comprehensive approach allows for improved customer engagement and streamlined operations.

Precog is an advanced platform for data integration and transformation, crafted to enable businesses to easily access, prepare, and analyze data from various sources. Featuring a no-code interface alongside robust automation capabilities, Precog makes it straightforward to connect to multiple data sources and convert raw data into actionable insights without necessitating any technical skills. The platform also facilitates smooth integration with widely-used analytics tools, allowing users to accelerate their data-driven decision-making processes. By reducing complexity and providing exceptional flexibility, Precog empowers organizations to fully harness their data's potential, enhancing workflow efficiency and fostering innovation across different teams and sectors. Moreover, its user-friendly design ensures that even those without a technical background can leverage data effectively.

The SAP Store serves as a vast online marketplace where companies can find, test, and buy more than 3,000 applications, extensions, and services provided by SAP and its reliable partners. This platform presents a diverse range of solutions aimed at helping organizations tackle various business challenges, including enterprise software and tools for finance, human resources, and analytics, in addition to innovative applications and enhancements. Users have the option to explore both complimentary trials and premium offerings, ensuring smooth access to SAP and partner solutions that enhance business operations. With user-friendly browsing and search functionalities, businesses can easily locate, acquire, and manage their desired solutions while enjoying seamless integration with their existing SAP technologies. This convenience ultimately empowers organizations to optimize their workflows and drive efficiency across all departments.