Best Digital Analytics Tools for Facebook

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Introducing the ultimate analytics platform tailored specifically for industries that prioritize data sensitivity. With Piwik PRO, you can monitor user interactions even in the most secure environments while ensuring adherence to privacy standards, whether you opt for an on-premises setup or a cloud solution. It guarantees full compliance with global privacy and security regulations, making it simple to navigate stringent data protection laws. This includes compliance with various regulations from the United States and across Europe, such as GDPR, HIPAA, and more, alongside specific laws from countries like China and Russia. Piwik PRO ensures that you retain complete ownership of your data, as none is transmitted to external servers or third parties, regardless of whether you use the On-Premises or Cloud option. By leveraging the Piwik PRO Analytics Suite, you can merge the data you collect to create precise customer profiles and analyze user behavior with remarkable detail. Integrate first-party data seamlessly from diverse sources such as web analytics, your organization’s CRM, offline data (including CSV files), forms, and beyond. This holistic approach allows for a thorough understanding of your customers’ behavior patterns. Ultimately, Piwik PRO empowers you to make informed decisions backed by comprehensive insights into your audience.

Domo puts data to work for everyone so they can multiply their impact on the business. Underpinned by a secure data foundation, our cloud-native data experience platform makes data visible and actionable with user-friendly dashboards and apps. Domo helps companies optimize critical business processes at scale and in record time to spark bold curiosity that powers exponential business results.

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

The world's only free modern embeddable data and analytics platform that provides a self-service, powerful, secure & seamless end-to-end experience. DataClarity Unlimited Analytics Benefits: SIMPLIFIED DATA INTEGRATION – Easily connect, join, curate, cache & catalog diverse data through drag and drop, custom SQL builder and AI-powered data profiling. | INTERACTIVE REPORTS & DASHBOARDS – craft compelling storyboards using 80 stunning visualizations, geospatial maps & flexibility to bring your own charts. | REAL-TIME ANALYSIS – Perform advanced analysis & data exploration using drill-down, drill-through, filters, built-in statistical & predictive models, or your own Python and R code. | SMOOTH APPLICATION INTEGRATION – Achieve seamless integration with robust APIs, tailor-made configurations and flexible embedding features. | SECURITY and GOVERNANCE – Comply with your security guidelines, governance standards, multitenancy, row-level data protection, and SSO (Single Sign-On). DataClarity Unlimited Analytics is tailored for ISVs , SaaS providers, consultancies, and IT teams and includes: free forever software license, free version updates & access to support resources, and optional paid 24/7 production support with SLA.

AT Internet, a prominent figure in digital analytics and the leading firm in Europe, oversees the performance of over 20,000 websites and applications for various global brands spanning multiple sectors. Their latest innovation, the Analytics Suite Delta, empowers businesses to refine their strategic choices, foster lasting audience engagement, and substantially enhance their growth trajectory. Designed as a hybrid analysis platform for data, marketing, and product teams, Delta leverages a cutting-edge technical framework that offers exceptional flexibility, seamless integrations, and advanced predictive capabilities. By ensuring unmatched data accuracy and consistency throughout the entire customer journey, this solution delivers actionable ROI-driven insights that are both precise and trustworthy, benefiting teams across the organization. Consequently, this approach promotes superior performance and accelerates business expansion by facilitating informed decision-making, fostering collaboration among departments, and dismantling data silos, creating a more unified operational environment. In this way, AT Internet positions itself as an indispensable partner for companies striving to thrive in the digital landscape.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

Build and share real-time business dashboards without the hassle. Geckoboard integrates with over 80 tools and services to help you pull in your data and get a professional-looking dashboard in front of others in a matter of minutes. Create dashboards directly in your browser with a straightforward, drag-and-drop interface, and bring important numbers, metrics and KPIs out of lifeless reports. When ready, share your dashboard with a link, invite your teammates, schedule email and Slack updates to go out automatically. For maximum visibility, Geckoboard has ‘Send to TV’, allowing you to pair your account with a browser on a large screen or TV, and pick which dashboards you’d like displayed on there. It can even loop through several dashboard on one screen. We’ve got easy-to-follow instructions for how to achieve this in an afternoon using affordable off the shelf hardware.

Transform your website into a powerful sales machine! Capture valuable user interactions and enhance your sales funnel to boost conversions and revenue without any coding required. Effortlessly connect your analytics and advertising accounts with just a click, allowing them to seamlessly exchange and utilize data. Monitor and communicate customer behaviors between your website and marketing platforms without any coding hassle! Leverage tracking information to refine your marketing strategies and improve your website’s performance in generating sales. With our user-friendly point-and-click tool, you can choose which elements to monitor on your website without the need for continuous code management. After a one-time setup, you can easily duplicate tracking across various platforms such as Google, Facebook, and Twitter, ensuring all channels use the same data for effective campaign optimization and reporting. Create funnel visualizations to quickly spot issues and understand what influences customers at each stage of their journey. Gain insights into both your organic and paid traffic sources, along with the performance of your campaigns on all platforms, giving you a comprehensive view of your marketing effectiveness. By utilizing these features, you will be well-equipped to maximize your sales potential.

Seamlessly import your advertising expenditures, customer relationship management (CRM) systems, and subscription data into Google Analytics. Visualize external datasets for enhanced insights and ensure your team receives regular updates through Slack. Facilitate the distribution of reports directly to your team via Slack, utilizing data from Google Analytics, Facebook, or Instagram accounts. Conduct automatic audits and ongoing monitoring of your Google Analytics views with our daily testing features. We are committed to integrating and automating all major platforms that our users rely on to create a smooth setup process. Our pricing model is designed to be flexible, allowing you to scale effortlessly and only pay for what you truly need. Stay informed by keeping your team updated with reports delivered through Slack, while also easily and automatically importing your costs and other relevant data into Google Analytics. Regular audits and monitoring of your Google Analytics properties ensure accuracy and reliability in your data management practices.

SemanticForce stands as a comprehensive platform for media and e-commerce intelligence and engagement, harnessing the transformative power of deep listening to generate beneficial outcomes. Unlike traditional media listening tools that offer a narrow scope of data, SemanticForce's all-encompassing media intelligence solution allows you to gain extensive insights and visibility across your data landscape, no matter where it originates. Our robust listening ecosystem spans a wide array of sources, including online news, forums, influencers, domains, advertisements, and pricing strategies, delivering an unparalleled level of intelligence and safeguarding for your brand. With the ability to analyze and categorize millions of dialogues from news outlets and social media, you can easily identify emerging trends and connect with topics that matter to your target audience. Moreover, you will be empowered to promptly uncover both positive and negative sentiments regarding your brand within social media channels. By receiving real-time alerts, you can swiftly address any unfavorable discussions, ensuring that your brand maintains a positive presence and promptly responds to consumer concerns. This proactive approach not only enhances reputation management but also fosters deeper engagement with your audience.

Gain comprehensive insights into your performance through real-time analytics that span all channels, conveniently organized in user-friendly dashboards. Monitor growth metrics against adaptable date ranges tailored to your business requirements. Utilize extensive paid metrics from social media and search platforms to efficiently assess and adjust your strategies for every dollar spent. Access immediate audience insights, ranging from Top Pages to Search Queries, to enhance your understanding. Increase website traffic and user intent while generating appealing, professional highlights for your business. Amplify your brand’s voice with tools designed to monitor relevant discussions and competitor activities within your industry. Swiftly respond to customer inquiries to foster deeper connections and engagement. Keep a close watch on customer sentiment and expedite your reactions to feedback across various social platforms. Moreover, streamline community management by consolidating all your social posts into a single view, allowing for effortless interaction and response in real-time. This cohesive approach not only enhances efficiency but also strengthens your brand’s presence online.

With Websays Alerts, you can ensure that no significant mentions of your brand on social media slip through the cracks. This feature, combined with a constant overview of social discussions, proves invaluable for managing crises or monitoring campaigns effectively. Websays notifies you when there are unexpected surges or drops in activity, when influencers with substantial followings are discussing your brand, or any other relevant occurrences. Websays Clippings presents a straightforward, organized view of what is being said about your brand across various platforms, including social media, news outlets, blogs, reviews, forums, and more. Furthermore, with real-time metrics, you can effortlessly gauge factors such as your popularity, reach, impact, loyalty, and sentiment. Additionally, Websays Communities offers your community data in a visually appealing cluster graph format. This real-time visual representation illustrates how discussions around a particular brand or topic evolve, highlighting who generates mentions and who is being referenced, allowing you to uncover a wealth of behaviors and interactions within your audience. This comprehensive approach ensures you are always informed and equipped to respond to your brand's online presence effectively.

The Apteco Orbit™ online platform provides convenient access to your data, insights, and marketing campaigns for all necessary users. It presents vital information in a straightforward online format that is easy to navigate. Rather than keeping insights and campaign achievements to yourself, the Apteco Orbit platform empowers all stakeholders by delivering the information they need most. By utilizing Apteco Orbit, you can effortlessly distribute the insights and reports generated through the Apteco Marketing Suite to all pertinent parties. Your data has a compelling narrative, and Apteco Orbit enables you to convey that story visually and simply online. Equip your colleagues with the essential data they require to make informed strategic choices, thereby enhancing the effectiveness of every marketing initiative. Furthermore, this platform ensures that data insights, reports, and interactive dashboards are readily accessible to stakeholders across your organization and beyond, fostering a collaborative environment. In essence, Apteco Orbit bridges the gap between data and decision-making, ensuring everyone is in the loop.

Get ready for takeoff! Elevate your business both online and offline by enhancing your understanding of customers, executing hyper-targeted campaigns, and ensuring precise attribution. Unify all your multichannel transactional information into a single, organized, and deduplicated customer marketing database. After establishing this database, maintain its cleanliness, address any data deficiencies, and enrich your knowledge of customers using LiftBase. Discover the unique characteristics of your customers, develop predictive models for prospecting, and segment your marketing audiences effortlessly with our user-friendly platform, PortalLink. Launch multi-channel campaigns through a variety of channels, including direct mail, email, or digital marketing solutions. Understand the real effect of your marketing initiatives on your financial performance by utilizing accurate attribution and receiving detailed KPI reports on a daily, weekly, or monthly basis. Our dedicated LiftEngineers collaborate with a diverse range of organizations, spanning both profit and nonprofit sectors, to enhance their digital and direct marketing strategies. By leveraging their expertise, you can achieve unprecedented growth and success in your marketing endeavors.

To solve compliance and data problems, you can take complete control of your tracking. Conform to ePrivacy and GDPR & Schrems I. Secure data collection from the first party. Tracking preventions will ensure that you are not affected. JENTIS tag manager can tag all your tools. Secure your first-party data collection for a cookieless world. Pixel integration is possible. You can get the best data and track compliantly with consent and pseudonymization. Tracking preventions and ad-blockers do not affect consent. Collect 100% of your data. Problems with compliance, third-party cookies & client-side tracking We have the solution for all your problems. Tracking preventions and ad-blockers can ruin your data quality and impact your online marketing. Tracking preventions can already delete third-party cookies from most browsers. JENTIS can be installed in under an hour and integrated easily with all of your existing tools. Once you are done, we will automatically close your account.