Best Customer Data Platforms (CDP) for Adobe Campaign

SkyPoint Cloud, an AI-driven customer data platform, brings connectivity to all your insights and experiences. Your teams are equipped with real-time data that is accurate, compliant, and connected. One DSR can be completed manually for $1,700. That's just the tip. SkyPoint's customer database platform gives you instant ROI and is tailored to your specific needs to maximize efficiency. SkyPoint's Common Data Model, (CDM), consolidates data from all sources to standardize definitions and insight and help you make informed decisions throughout your organization. For personalized customer experiences, unified profiles and real-time insight. Advanced analytics and comprehensive records for high-value care. Secure PII and synchronized preference for trusted brand interactions

Leading brands must find new ways to engage and acquire consumers in a privacy-forward future, as third-party cookies have been eliminated. ZineOne is a leading-edge Real Time Marketing Platform using sophisticated ML models. It scores and adjusts every site visitor's experience at any given moment, regardless of anonymity or known, without storing any PII information. ZineOne technology is used by top brands in retail, ecommerce, hospitality and banking to increase site visitor conversions and track the exact monthly revenue lift contribution.

Wyng is a leading Privacy-First Marketing Platform. Wyng is built on a privacy-by-design API and zero-party data API. It makes it easy for brands and enterprises to deliver customer experiences which are always relevant, welcome, and compliant. Wyng is used by more than 250 brands and businesses to build trusting relationships with their customers. Create your own custom interaction or choose from dozens Wyng templates to engage customers, collect data and build trust. More relevant, engaging experiences increase conversion, collect data, build loyalty and increase purchases. Create world-class experiences with your brand in minutes. Instantly personalize and gain insights using accurate, clear zero-party data. Consent-driven, zero-party data produces better results without privacy concerns. Wyng services will help you accelerate your team and use flexible enterprise-grade tools that can keep up with the pace of the market.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

Your data can be put to work immediately. Experience Platform, the core of Experience Cloud products is an open platform that transforms all your data, Adobe and non-Adobe, into robust customer profiles that are updated in real-time. It also uses AI-driven insights that help you deliver the best experiences across all channels. To create and improve real-time customer profiles, you can bring in data from multiple sources. Checkmark Data validation and standardized XDMs make data easier to understand. Checkmark Start personalizing experiences by using your real-time customer profiles. Checkmark Activate profiles across channels and devices with our dynamic identity graphs. Experience Platform offers powerful application services with unparalleled functionality. All customer interactions can be analyzed in one interface. For instant personalization, activate real-time customer profiles. You can create individual journeys that adapt to customer behaviour.

A new type of technology designed for digital professionals Syntasa, a self-service web app, enables digital teams connect first-party behavioral data and enterprise data. It also allows them to build and deploy their customized models, run in a private Cloud, and activate across all channels.