Best Content Marketing Software of 2024

Story by PulsePoint is a content marketing Software-as-a-Service (SaaS) platform. Story by PulsePoint was designed to assist advertisers, publishers, and marketers. It makes it easy to create multiple headlines and image variations across different channels. The platform simplifies content marketing execution and allows users to achieve maximum results with optimization tools that allow them to adjust campaign configurations in real time. Story by PulsePoint also offers unified distribution across top social media channels, top native and content discovery platforms, premium websites, and premium websites.

PowerPublish is revolutionizing the way brands create and distribute premium content. Our virtual brand editor solution is an affordable alternative to expensive advertising agencies. It's the smartest way publish blogs, whitepapers, and social media content. PowerPublish's on-demand brand journalists can assist you with all your content needs. Our unique "we do it for YOU" solution transforms content marketing.

Shuttlerock is the leading provider of video creative at unrivaled speed and unlimited scale. This unlocks new opportunities in digital marketing. The company's proprietary platform combines technology and designers to create high-performance video ads with just one visual asset, such as a still photograph. The ads enable brands and agencies to maximize their existing creative for a wider audience.

Markets change. Pivot your marketing plan faster. Uptempo allows you to plan, spend, and execute quickly. Uptempo's enterprise-level marketing operations suite allows teams to move at an unprecedented pace and change direction as market conditions dictate. Uptempo is the most trusted SaaS provider of scalable and effective marketing operations management solutions. Uptempo provides enterprise marketers with the visibility, control and agility they need to optimize their marketing operations. Uptempo simplifies the complexity of multi-national marketing campaigns, budgets, team workflows, and allows companies to collaborate across cultures, borders, and silos in order to maximize efficiency and increase value. Independent research firms recognize Uptempo's leadership in marketing operations. Uptempo is a combination of BrandMaker and Allocadia. It was created by a bold vision to help marketers lead with confidence and love what they do.

Onalytica, founded in 2009 and backed be Bebo founders Michael Birch and Paul Birch is an award-winning platform for influencer marketing that connects brands and topical influencer communities. It also helps them to structure and scale influencer programs worldwide. Influencer marketing is still a new category. Brands and influencers are trying to figure out how to work together in an environment that has no rules. Onalytica offers the software, professional services, and consultancy to assist clients in running successful influencer marketing programs.

Pixlee TurnTo allows marketers and ecommerce executives to integrate UGC and Influencer Marketing with text-based community-generated content like Ratings & Reviews, Checkout Comments, and Community Q&A — without any additional technical resources required. Our unique approach puts the customer at the center of marketing, and surfaces content proven to boost revenue, brand affinity, and engagement. With Pixlee TurnTo's easy-to-use platform, brands can find, curate, publish, and optimize content from your community of customers, influencers, and employees. Seed that content across the most impactful marketing channels such as ecommerce pages, emails, and in-store displays. By combining user-generated and influencer content with shoppable elements of the customer journey, brands using Pixlee TurnTo are able to derive even more value from their social, community, and ecommerce efforts.

The Upland Kapost content operations platform allows revenue teams to speak with one voice throughout each customer journey. Because we know those managing the complexity of end-to-end content--particularly at scale--deserve a platform that's up to the challenge. Upland Kapost Premier Success plans eliminate the need to hire expensive custom services and provide a solid foundation for your business' success. Platinum is our highest-tier plan. It provides your business with the best experience and value.

If you're like most channel marketers, you are constantly looking for new ways to get your partners' attention and make them sell better. You might try to do both by creating training and marketing assets that you post to your partner-facing portals and websites. It is possible to track "asset downloadeds" as a measure of success without knowing if your partners actually use the content you provide in market or if it is generating new leads. This is a traditional method of partner marketing that has been around for more than a decade. Partners spend hours searching and then abandoning content libraries and web portals that contain static assets. This problem was not solved by the "campaign within a box". Too often partners don't have the resources or time to search, customize, and post new materials. They become stuck in the box, or lose in the portal, and your well-thought out marketing assets and training tools are left behind.

Trendemon's goal-based personalization provides every visitor to your site with the right content that will help them move forward in their customer journey. Our platform connects revenue attribution, journey mapping, and web personalization to increase your website's impact on the pipeline. Integrates seamlessly with your website, CRM, and marketing automation to reveal the paths through your assets that lead to business outcomes. Leaders can see how digital assets affect CRM opportunities and revenue. Optimize user journeys with your assets by automatically optimizing them using personalized revenue-driven recommendations, hyper targeted calls to actions, and other tools. Your pipeline will be more efficient with personalized content recommendations based on your goals. Make sure your buyers stay on the right track.

Styla hosts your entire storefront. It then uses a cutting-edge Jamstack prerender architectural to deliver subsecond load times. This allows you to have the most efficient store possible! Your store can embrace the latest mobile display technology with PWA. Your mobile experience is smooth, fast, and accessible even when users are offline. It's also loved by search engines and ranked higher!

You can read, curate, and promote articles from your daily feed. Or discover trending posts ranked according to social shares. Drag and drop photos into your post editor. Add your content and publish to your blog. Your social networks automatically promote your content. Publish content directly on your blog, social media or email list. For maximum exposure and traffic, you can vary the frequency and times of your postings. You can set up automated posting to social media channels and customize each piece of content for each post. Promote content to Twitter, Facebook, LinkedIn. You can create syndication templates that are customized to your needs. These templates can include posting times, dates, repeated intervals, and more. Maximize visibility, increase traffic and engagement by building backlinks. To determine the effectiveness of campaigns, track analytics. Monitor traffic, visits and referrers.

Fluid Topics transforms technical documentation into customized content experiences that engage users at every stage of the product journey. Unlock your content. Your business will be powered. Your content operations can be taken to the next level. You can streamline your publishing and delivery processes, increase productivity, and improve the user experience without disrupting writing. Fluid Topics is a revolutionary alternative to static publishing. It offers endless opportunities for interaction with users. Pre-generated documents and rigid formats are no longer necessary. Use Content as a Service to create smart product content experiences. Fluid Topics is the most trusted Content Delivery Platform for technical documentation. Fluid Topics reinvents content publishing. What makes Fluid Topics different from the current content delivery platform? Our software solution transforms your documents into a smart knowledge center and delivers actionable information that is tailored for the user and suited for the channel.

Curata was founded in 2010 on the belief that machine learning and natural-language processing can provide significant value from the tsunamis of online content. This makes it easier to create better, more relevant content for customers. Curata has served over 1,000 customers, representing more than 20 percent of the Fortune 100. Curata's products have received numerous top awards and praises from industry organizations and user review sites. It's marketing that is intuitively able to ignore and filter out traditional advertising and marketing. This includes most people. Content marketing is not content that explains why a company's products or services are great. It is content that prospects find valuable. Its content is tailored to the reader's needs and interests, and focuses on what they care about. It's not the distracting and annoying ads surrounding content; it's the content.

Skyword360's content marketing platform will end operational chaos, strategic drift, and surprise go-lives. With customizable persona profiles, buying stages and a connection between each assignment and your overall strategy, you can ensure that on-target content is created. Skyword Enterprise Planner allows you to manage all content assignments across divisions, regions, and campaigns. You can use filters to sort content by status, type, and other criteria to track deadlines and solve any issues. Skyword Keyword Planner offers a range of tools to help you plan your strategy. This includes keyword recommendations, competitive analysis, and multilingual search engine optimization. Skyword Ideation Management streamlines submissions and facilitates discussion with external and internal contributors. You can assign deadlines and ideas to contributors or open RFPs for bidding from our global talent network.

Social media can be used to engage customers and find opportunities. Increase your conversations and close more business. You can only configure one time. Next, you will receive a new stream of prospects. Are you in a technical or complex industry? No problem. It works well for both B2B as well as B2C industries. Conversations are the key to making deals. Audienti doesn't start from demographics but from conversations online. This way, you can always reply to someone rather than starting a cold conversation. Warm conversations are more effective than cold emails and dials. Instead of forcing people to choose intent topics, you can configure your AI bot with specific conversational intent topics. These topics are more relevant to your business and more likely to mention your offers. The intent engine that finds mentions is yours. You can therefore hyper-target your efforts. Complex industry? No problem! High-end B2C? It works equally well for B2B markets.

With the metadata you choose and care about, you can record every interaction with every ad, each piece of content, and every email or social media posting. Your content analytics will be more efficient and insightful than ever. B2B Marketing analytics that are specific for your business and your content. You can define your own metadata to track every ad and link, image, video or article on any channel. SqueezeCMM will help you identify the most important data and insights when you first start using it. Every organization is unique, so why use a generic analytics tool that a software developer added to their platform? Are you using AI? Data is essential for machines to learn. There are a lot of data. SqueezeCMM lets you choose the metadata you want to track to feed your AI. You can be sure that the reports you receive are highly relevant to your business since you started with your custom metadata!

Dalet is a media solution provider and service provider. We place technological innovation and human collaboration at its core. We create powerful tools and products that will help you tell better stories. Our software solutions have been innovative for over three decades and allow content professionals and storytellers all over the world greater control, visibility, and increased productivity. We're here to help you create, manage and distribute great content. We are passionate about making customers' lives easier.

BrightInfo's self learning JARGON™, algorithm analyzes your website pages to determine your content assets. JARGON™, which tracks visitors' behavior and compares it to crowd behavior, presents each visitor with the most relevant content in your content pool. This is all done completely automatically, and all in real-time. Many marketers love to increase their conversion rate by 5% to 6. BrightInfo believes that the glass is half-empty. Visitors to a website, potential customers, leave without engaging with it. They don't find the website relevant. This is odd, as they have come to the website for a reason. Visitors arrive at your website via different channels and industries. They have specific needs and are at different stages of the buying process. Each visitor behaves differently depending on their personality and attention span. It is difficult to imagine that one website could fit all of them.

Stackla solves the biggest problem in modern markets: the constant need for effective visuals to support all their channels, campaigns, and audiences. Stackla's AI powered visual content platform allows marketers to discover and acquire the rights to billions authentic user-generated visuals across the social internet. They then seamlessly manage, publish, and optimize these visuals alongside existing brand assets to create engaging and personalized experiences at scale.

A one-stop shop for HD video, Broll, Hi-res images and documents. Create stunning, memorable campaign pages. Real-time data collection. Find out who is accessing your content, and where it is being used. Make your campaign content more effective by saving money and taking control.

Snapapp's interactive marketing tools can help you accelerate the discovery process and uncover buyer intent. Create interactive experiences that help you understand your prospects' challenges and determine the next steps. Engage prospects with question-based content that encourages conversation. Your content will allow prospects to self-qualify themselves, allowing you to send only the best leads to sales. Prospects are not going to be able to consume passive content. It should be a two-way conversation. To better understand your prospects, ask them questions within your content. This will help you to find out how you can help them find the right product for them. Activity-based lead scoring or third-party data enrichment can give you more information about a prospect, but what about their intent? Ask questions to find out where your prospect is at the end of their buying journey.

Monitoring campaign delivery progress. Report down to each record. Verify that all records have been processed and delivered. To increase response, coordinate and trigger marketing events. Client trust can be built by providing direct access to campaign performance metrics. Your unique network of business partners can help you plan, communicate, and coordinate. Test, track, measure, analyze, optimize. Repeat. Effective campaigns require close coordination and communication between all team members, internal and external. The ability to refer to all data records will help improve the speed and effectiveness of any response to a campaign issue. The quicker a problem can be identified, the faster it can be resolved. Quickly and efficiently respond to ensure proper response mechanisms such as staffed call centres or stocked retail outlets. Plan for more traffic at the right time. Marketing and cost optimization are greatly enhanced by tighter timing controls.

To unleash extraordinary campaigns and content-at-scale, plan, create and collaborate. Rankz has the most comprehensive data in the industry to power its tools to help you grow your company in digital avenues. Use SEO and social trend data for topics that resonate with your audience. This will help you rank well in search results and drive traffic. Diverse content will keep your content marketing engaging and fresh. Deliver the right content at the right time to the right people. You have access to thousands of top-tier publishers. Filter them by niche, traffic, and domain authority to get your content distributed on the right blogs/magazines. Our dashboards provide a quick overview of your content's performance and suggest actions to increase engagement, conversions, and ROI.

Intelligent, omnichannel content experiences that engage buyers and increase marketing will help you accelerate B2B buyer journeys. Traditional marketing approaches often fail to deliver the results that brands want or the experiences they desire. These problems have only gotten more difficult as the pandemic forced B2B customers and buyers to consume more content and adopt more consumer-style behavior at work. You can get the most out of every click, even the most expensive, by giving your audience all they need in real time. Your sales and marketing efforts should be focused where your audience is spending most time. Reduce friction by creating real-time content journeys with AI and eliminating hard gating. Your audience can be created micro-personalised content journeys based on their content consumption history.

Foleon's content creation platform is a leading tool that allows business teams to create engaging, intelligent content experiences at large scale. Foleon is used by organizations to create personalized content for each stage of the customer journey. It also gives buyers the freedom to self-educate or consume content at their own pace. The intuitive drag-and-drop editor and powerful templating engine provide sophisticated design capabilities, while significantly reducing complexity. This allows for increased content velocity throughout the organization. Foleon content gives customers the insights they need to transform customer journeys into seamless experiences. Martech integrations enable teams to make follow up communication relevant and timely. You can break through content bottlenecks and rise above digital noise with interactive content experiences that provide high-quality content, are optimized for every device and customized for today's B2B buyers.