One platform - Any device, any idea or campaign, any campaign, and any interactive content. Mobile-friendly experiences can be created using polls, quizzes and assessments, interactive images, slides, interactive images, and slides. You can also use them in videos, including video branching and chaptering. Keep your attention. Stop talking and join the conversation. In real-time, group by demographics, psychographics, and behaviors. Based on customer responses/actions, make informed product recommendations. Get the actionable insights that you need. Analyzing content interaction can provide valuable micro-data. Hyper-targeted offers can generate high-quality leads and viral traffic. Real-time microdata can be captured to make your big data smarter, more valuable. Measure and integrate your customer's engagement on social media and web. To make your quiz stand out, include images as answer options.