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Description

Our observation techniques are designed to create a comfortable and authentic environment for customers when they engage with different brands. Our team of researchers is skilled in video analysis, complemented by an analytics platform that captures every crucial detail. We provide your data in a format that is actionable, driving optimal outcomes for your brand. Utilizing industry-leading technology, we ensure maximum comfort, simplicity, and quality for both agencies and consumers alike. By observing consumers in their everyday surroundings, we gather genuine insights that reflect true behaviors. Our toolkit includes wearables such as Go Pros, fixed cameras, and eye trackers, among others. We meticulously translate, subtitle, and tag content by themes, behaviors, and sentiment, and create captivating showreels that enhance your presentations with compelling video narratives. All your footage is securely stored for your convenience, allowing you to access it whenever necessary. In addition to this, we can manage, analyze, and subtitle existing vox pops and free-form video responses, enabling you to search by themes and gain a deeper understanding of consumer behavior. This comprehensive approach not only streamlines your data management but also enriches your brand's storytelling capabilities.

Description

Easily upload both subtitle and video files to seamlessly synchronize text with video content. By providing the video alongside a raw transcript file that lacks timeline information, the system will automatically generate timestamps for the transcriptions. After editing your subtitles online, you can conveniently download either the subtitle files or the video with embedded subtitles. The platform supports a variety of original video languages including English, Spanish, Simplified and Traditional Chinese, Cantonese, Japanese, Korean, French, Thai, Russian, Portuguese, German, Italian, Vietnamese, and Arabic. To maintain clarity, a single line word limit is enforced, ensuring that no more than a specified number of words appear in each subtitle line. This means that in cases where a paragraph is lengthy, the system intelligently divides the text to comply with the single line word restriction, thereby enhancing the visibility of the subtitles and making them easier to read. Additionally, this feature caters to a diverse audience by accommodating various language preferences.