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features
design
support

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Description

Tools for capturing event marketing data and gaining insights enable brands to validate their experiential performance and enhance the return on investment from events. Eshots provides offerings that help clients effectively target event attendees, transforming them into loyal customers. By integrating a dedicated team of experiential marketing strategists with advanced proprietary data capture applications and analytical platforms, we furnish actionable insights that drive results. These resources empower clients to refine their event experiences, effectively engage consumers, and quantify the influence of events on their business outcomes. As CMOs transition into CTO roles, there is a growing demand for enhanced data-driven decision-making and accountability from their marketing divisions, particularly in experiential marketing, to secure and expand future budgets. Experiential marketing has evolved from being viewed as a mere expense to being recognized as a crucial investment for any organization looking to thrive. Our expertise lies in assisting major brands in successfully capturing and converting consumer leads generated from their live experiential marketing initiatives, ensuring measurable success. By leveraging data effectively, brands can foster deeper connections with their audiences and maximize the impact of their events.

Description

Okapi offers an all-in-one experiential marketing software solution that captures every detail of your marketing programs. Specifically designed to simplify data collection and reporting, it enables you to measure your return on investment and effectively manage your face-to-face marketing initiatives using a single, comprehensive tool. This event program management software features real-time data collection and reporting capabilities, allowing for seamless scheduling and oversight of all your marketing efforts. By organizing data for efficient reporting, Okapi empowers you to assess your program's ROI, equipping you with the insights necessary to make informed decisions that enhance future outcomes. You can focus on measuring what truly matters and accurately calculate your experiential ROI. With features that encompass surveys, demographics, and CRM contact information, Okapi facilitates a deeper understanding of your audience and fosters long-term connections. Ultimately, this software not only streamlines your marketing processes but also drives continuous improvement in your strategies.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

HubSpot Marketing Hub No 
KantanMT No 
Mantle Network No 
Microsoft Excel No 
Scroll No 
Tableau No 

Integrations

HubSpot Marketing Hub Yes 
KantanMT Yes 
Mantle Network Yes 
Microsoft Excel Yes 
Scroll Yes 
Tableau Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$99 per user per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

eshots

Founded

1998

Country

United States

Website

www.eshots.com

Vendor Details

Company Name

okapi

Founded

2017

Country

United States

Website

www.okapihq.com

Product Features

Audience Response

Commenting / Notes No 
Data Analysis Tools Yes 
Feedback Collection No 
Gamification Yes 
Live Results Tracking No 
Moderation No 
Offline Response Collection No 
PowerPoint Integration No 
Q & A No 
SMS Polling / Voting No 

Event Management

Attendee Management Yes 
Badge Management No 
Conferences / Conventions No 
Exhibit / Vendor Management No 
Gamification Yes 
Room Block Management No 
Social Media Promotion No 
Sponsorship Management No 
Surveys & Feedback Yes 
Ticketing No 
Volunteer Management No 
Weddings / Parties No 

Event Marketing

Audience Segmentation Yes 
Campaign Management Yes 
Email Marketing Yes 
Event Calendar Yes 
Landing Pages / Web Forms Yes 
Location-Based Marketing Yes 
Reporting/Analytics Yes 
Social Media Promotion No 
Surveys & Feedback Yes 
Website Management Yes 

Lead Capture

Business Card / Badge Scanning Yes 
Dashboard Yes 
Data Extraction Yes 
Lead Distribution Yes 
Lead Notifications Yes 
Lead Nurturing Yes 
Lead Qualification Yes 
Lead Scoring Yes 
Online Forms Yes 

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture Yes 
Lead Database Integration Yes 
Lead Nurturing Yes 
Lead Scoring Yes 
Lead Segmentation Yes 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

Product Features

Event Marketing

Audience Segmentation Yes 
Campaign Management Yes 
Email Marketing No 
Event Calendar Yes 
Landing Pages / Web Forms Yes 
Location-Based Marketing Yes 
Reporting/Analytics Yes 
Social Media Promotion No 
Surveys & Feedback Yes 
Website Management No 

Experience Management

Action Management No 
Analytics Yes 
Customer Segmentation No 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis Yes 
Survey Management Yes 
Text Analysis No 
Trend Analysis No 

Survey

Custom Survey URLs Yes 
Data Analysis Tools Yes 
Email Marketing Yes 
Mobile Survey Yes 
Offline Response Collection Yes 
Paper Survey Yes 
Question Branching Yes 
Question Library Yes 
Site Intercept Survey No 
Skip Logic No 
Supports Audio / Images / Video No 

Alternatives

Alternatives

Hubb Reviews

Hubb

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